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Dear Bri: Community Strategy, Fiascos, and Drama

Dear Bri: Community Strategy, Fiascos, and Drama

Auteur(s): Bri Leever Community Consultant Strategist and Founder at Ember.
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À propos de cet audio

Welcome to Dear Bri, an advice column for community conundrums, fiascos, and drama! In each episode, host and community strategist Bri Leever invites a guest community expert to respond to an anonymous letter from a real-life community creator in distress. From online community-building mishaps to community engagement tactics gone awry, this podcast delivers relatable stories and sound community strategy for navigating the chaos of digital communities—all with empathy, expertise, and a touch of drama. The mission? Helping community managers and community creators feel a little less crazy and a lot less alone while building thriving brand communities. You're in the right place if you are... 🐣 Community Curious: Creators or brands exploring the benefits of a community-powered business. Learn the fundamentals of community strategy for online businesses, and discover how to build an online community from scratch. 🐥 Community Hatchlings: Newcomers to community building seeking guidance and support. Get tips on how to grow a paid community, avoid common mistakes in community building, and build trust through smart community roles and responsibilities. 🦅 Senior Community Folks: Seasoned pros facing complex dilemmas. Explore topics like managing community drama, setting boundaries in digital communities, and advanced community retention strategies. Dear Bri combines relatable storytelling with expert community strategy, making it a unique and valuable resource for community managers and creators. Episodes provide the most up-to-date community management practices, common mistakes to avoid in community building, the best community engagement tactics I've seen, tips on setting boundaries and building trust in online communities, and of course, a touch of community drama to keep things interesting and fun! Community creators listening to Dear Bri will feel a little less alone in the important work of community building and a whole lot less crazy as each episode normalizes and provides strategic insights for some of the toughest online community scenarios. Whether you're curious about building a community, just starting out, or a seasoned professional looking for advanced advice, Dear Bri has something for you. Episodes drop weekly on Tuesday. Hit the follow button so you don't miss out! Hosted by Ausha. See ausha.co/privacy-policy for more information.Bri Leever Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • Can my community handle anonymous posts without spiraling into chaos? With Amanda Northcutt, CEO of Level Up Creators
    Jul 15 2025

    In this episode, we’re hearing from Anonymously Anxious About Anonymity. Our letter today deals with a community builder who has seen firsthand how opening a community to anonymous posts can go downhill fast, and wants to know if it's possible to do so without that outcome.

    To better help Anonymously Anxious, Amanda Northcutt, the CEO of Level Up Creators, as my guest expert. She is a six-time executive with over 20 years of experience in building and optimizing recurring revenue businesses. She is brilliant (.25 speed is encouraged for this episode, we won’t judge!) and has seen it all in the community spaces.

    So, tune in for how to leverage anonymity as an asset in your community and where challenges might show up, how to effectively gamify your community, and the essential ingredients for creating a high-ticket community.

    In this episode:

    (03:50) The communitea: Anxiously Anonymous About Anonymity’s letter

    (04:33) Amanda's experience with TexAgs, an anonymous discussion forum

    (07:00) Cases where allowing anonymous posts can work, and what to consider

    (09:55) The value of having members opt into anonymity

    (11:50) What you need to have in place to stop your community from spiraling into chaos

    (14:09) How to handle negative feedback and prepare your community for doing it right

    (18:20) Badging and the power of gamification in community

    (20:48) The importance of experimenting before fully implementing

    (23:53) The role of gamification in habit formation

    (27:52) The different moderation needs of low and high-ticket communities

    (32:25) The essential ingredients for building a high-ticket community

    (39:12) When in doubt in business, test


    Resources Mentioned:

    🎧 Go down the moderation rabbit trail next, listen to Dear Bri Episode 7 with Andrea Middleton, Community Empowerment Leader at Reddit.

    ❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.

    💛 Join Ember. The place for go-getter community creators building community-powered businesses.


    Amanda Northcutt

    🖥️ Website

    📱 LinkedIn

    🎙️Podcast


    Bri Leever

    🖥️ Website

    📩 Newsletter

    📹 Youtube

    📱LinkedIn


    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.

    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    Voir plus Voir moins
    41 min
  • How do I stop being the main source of value in my community without letting it fall apart? With Pia Silva, founder of No BS Agency Mastery
    Jul 8 2025

    In this episode, we’re hearing from Burnt Out and Bound by Dependency. Our letter today deals with the exhausting dynamic where you're the one person everyone is dependent upon for value in the community, and how to shift away from that.

    To better help Burnt Out and Bound by Dependency, I invited Pia Silva as my guest expert. She's the founder of the No BS Agency Mastery community, which has been running since 2021. During that time she managed to leave the place where she was the main source of value and develop community leaders to also provide value.

    So, tune in for lessons on how to transition between platforms, reset expectations, gracefully deal with internal drama, and leadership development done the right way.


    In this episode:

    (03:23) The communitea: Burnt Out and Bound by Dependency’s letter

    (04:56) Pia's No BS Agency Mastery community

    (06:08) Transitioning from Facebook to Circle and resetting expectations

    (12:33) How Pia developed her star students into leaders and support coaches

    (16:37) The compensation model for Pia's community leaders

    (17:53) Gracefully handling an issue with a misaligned leader

    (23:49) The importance of honesty and transparency within your community

    (25:52) Find your ideal vision for your community and work backwards

    (27:32) How Pia is scaling her community while maintaining the feeling of intimacy


    Resources Mentioned:

    🎧 Get the Badass Your Brand audiobook.

    ❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.

    💛 Join Ember. The place for go-getter community creators building community-powered businesses.


    Pia Silva

    🖥️ Website

    📱 LinkedIn

    🎙️ Podcast


    Bri Leever

    🖥️ Website

    📩 Newsletter

    📹 Youtube

    📱LinkedIn


    And before you go…

    💜 Leave a review on Apple Podcasts

    💚 Leave a review on Spotify

    That helps the podcast more than you know and I deeply appreciate it. 🙏


    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.


    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    Voir plus Voir moins
    36 min
  • How do I stop comparing myself to others? With Charmaine Jennings, Founder & CEO of Strategic Charm
    Jul 1 2025

    In this episode, we’re hearing from The Jealous Host. Our letter today deals with a community builder stuck in a comparison spiral, whose insecurities are taking the wheel and making them feel like they're competing with community members and other communities, and falling short.

    To better help The Jealous Host, I invited Charmaine Jennings as my guest. Like me, she's no stranger to this conundrum. She founded Hustle + Charm, a supportive in-person community for women and nonbinary entrepreneurs focused on life, business, and career growth.

    Since Charmaine was going down a community comparison spiral of her own, and she was brave enough to open up and share her experience with us, we were able to turn this episode into a live coaching session using The Work of Byron Katie.

    Tune in for several tools EVERY community builder needs in their toolkit for this good, hard work of community building.


    In this episode:

    (03:43) The communitea: The Jealous Host’s letter

    (06:13) Reframe the feeling of being behind your community members' growth

    (10:29) Charmaine's in-person community: Hustle + Charm

    (13:12) How Bri and Charmaine experience their community comparison spirals

    (17:18) Distill the belief created by comparison

    (19:21) The Work: four questions to challenge your belief

    (27:04) The Work: turn around your belief

    (34:28) The value of this inquiry process for navigating your stubborn thoughts

    (38:04) The comparison syndrome from Charmaine's standpoint

    (39:57) Understand what to focus your energy on with the three types of judgments

    (44:56) The impact of inherited bias judgment


    Resources Mentioned:

    📝 Learn more about Byron Katie's process of self-inquiry.

    🎧 Catch up with Eric Plantenberg's Dear Bri episode.

    ❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.

    💛 Join Ember. The place for go-getter community creators building community-powered businesses.


    Charmaine Jennings

    🖥️ Website

    📱 LinkedIn


    Bri Leever

    🖥️ Website

    📩 Newsletter

    📹 Youtube

    📱LinkedIn


    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.

    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

    Voir plus Voir moins
    50 min

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