🎙️ Episode Summary:

In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the significance of vision and goal setting in direct sales, emphasizing the difference between operating from a 'have to' versus a 'want to' mindset. She shares personal experiences and strategies to create urgency and commitment in business, encouraging listeners to find deeper motivations that drive their actions. The conversation aims to inspire individuals to shift their mindset from casual intentions to serious commitments, ultimately leading to greater success in their endeavors.

💡 Episode Highlights & Time Stamps:

0:44 Introduction to Vision and Goal Setting

2:48 Understanding the “Have To” vs “Want To” Mindset

5:36 The Importance of Commitment in Direct Sales

8:45 Transforming Wants into Necessities

11:19 Creating Accountability and Skin in the Game

16:23 The Power of Internal Motivation

18:58 Conclusion: Embracing the “Have To” Mindset

📌 Resources & Links Mentioned:

Get your personal Health Blueprint (use code KATY for $250 off at checkout!): https://shop.vitalityhealthmatrix.com/products/personalized-health-blueprint-quest-labs-included?ref=KATYURSTA

Interested in a private mentorship with Katy in 2026?

Book a Discovery Call: https://calendly.com/katyursta-info/30min

Sign Up for 6 Month Private Mentorship:

https://services.katyursta.com/offers/3egc2Joo/checkout

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

🎙️ Episode Summary:

In part 3 of the Direct Sales Done Right Podcast's 4 part episode series on 2026 Social Media Trends (that aren’t lame), Katy Ursta dives into the evolving landscape of social media trends, emphasizing the importance of originality and authenticity in content creation for 2026. Drawing parallels from Dr. Seuss's story 'The Sneetches', she illustrates how the quest for validation through trends can lead to a loss of individuality. Katy argues that as social media shifts, the focus will move from merely gaining visibility to fostering genuine connections with audiences. She provides actionable insights for direct sellers, highlighting the need for content that resonates with the audience's pain points rather than just showcasing products. By prioritizing clarity, retention, and connection over polished aesthetics, Katy encourages listeners to embrace their unique voices and stories to stand out in a crowded digital space.

💡 Episode Highlights & Time Stamps:

0:44 The Sneetches Story: A Lesson In Originality

4:00 The Shift Towards Original Content

7:49 Instagram Growth Strategies for 2026

11:13 Content That Explains, Not Just Shows

17:23 Consistency Over Perfection in Branding

20:37 Closing Thoughts

📌 Resources & Links Mentioned:

Interested in a private mentorship with Katy in 2026?

Book a Discovery Call: https://calendly.com/katyursta-info/30min

Sign Up for 6 Month Private Mentorship:

https://services.katyursta.com/offers/3egc2Joo/checkout

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

2 spots remain for private mentorship in 2026!

https://services.katyursta.com/offers/3egc2Joo/checkout

🎙️ Episode Summary:

Katy is not holding back with part 2 of her 4 part episode series on 2026 Social Media Trends (that aren’t lame). Learn how to tell a story that actually catches people's attention: storytelling and vulnerable sharing, emphasizing that genuine connections drive sales and community. Katy provides practical examples of transforming standard content into more relatable and authentic posts, encouraging listeners to embrace their true selves in their marketing efforts.

💡 Episode Highlights & Time Stamps:

0:44 New Year Reflections and Podcast Growth

3:22 The Power of Vulnerability in Storytelling

6:30 Authenticity in Social Media Trends

8:55 Transforming Content: From Tips to Vulnerable Shares

10:56 Examples of Vulnerable Sharing in Direct Sales

16:56 Building Trust Through Authenticity

23:43 Closing Thoughts on Vulnerability and Connection

📌 Resources & Links Mentioned:

Interested in a private mentorship with Katy in 2026?

Book a Discovery Call: https://calendly.com/katyursta-info/30min

Sign Up for 6 Month Private Mentorship:

https://services.katyursta.com/offers/3egc2Joo/checkout

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

3 spots now open f or private mentorship in 2026!

https://services.katyursta.com/offers/DBXdm7GL/checkout

🎙️ Episode Summary:

In part 1 of the 4 episode series of the Direct Sales Done Right podcast, Katy Ursta discusses the resurgence of human connection and why it's putting social media managers out of business. She shared current cited trends for 2026, highlighting the shift from polished content to relatable, genuine interactions. Katy provides actionable strategies for building community through social media, encouraging listeners to engage authentically and create spaces for real conversations. The episode serves as a guide for those looking to enhance their social media presence while fostering meaningful connections.

💡 Episode Highlights & Time Stamps:

0:44 The Comeback of Human Connection in Social Media

5:16 Trends Shaping Social Media in 2026

9:15 Creating Interactive and Engaging Content

14:18 The Power of Authentic Sharing

19:12 Building Community Through Engagement

📌 Resources & Links Mentioned:

Interested in a private mentorship with Katy in 2026?

Book a Discovery Call: https://calendly.com/katyursta-info/30min

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

🎙️ Episode Summary:

In this episode, Katy Ursta reflects on the challenges of 2025 and embraces the opportunities of 2026, the Year of the Horse. She encourages listeners to engage in self-reflection through 9 thought-provoking questions that focus on personal growth, energy management, and building connections. Katy emphasizes the importance of honesty and courage in moving forward and shares her excitement for the upcoming year.

💡 Episode Highlights & Time Stamps:

0:44 Embracing 2026: A Year of Momentum

3:06 Reflecting on 2025: Lessons Learned

5:49 Nine Questions for Personal Growth

10:06 Becoming Your Best Self in 2026

14:30 Looking Ahead: Growth and Joy in 2026

📌 Resources & Links Mentioned:

Interested in a private mentorship with Katy in 2026?

Book a Discovery Call: https://calendly.com/katyursta-info/30min

Sign Up for a 6 Month Private Mentorship: https://services.katyursta.com/offers/DBXdm7GL/checkout

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

🎙️ Episode Summary:

In this episode of the Direct Sales Done Right podcast, Katy Ursta shares her personal reflections and insights on navigating challenges and growth in business and life. She discusses the importance of storytelling, gratitude, and the lessons learned from starting a new business and overcoming personal obstacles in 2025.

💡 Episode Highlights & Time Stamps:

0:44 Podcast Personal Reflections

2:02 Challenges and Truths of the Year of the Snake

5:00 Reflections and Insights for the Year of the Horse

6:40 Starting Again in Direct Sales and the Lessons Learned Along the Way

11:59 Healing Has to Happen Before Scaling

16:57 Defining How You Want to Work

21:19 Looking Ahead Toward 2026

📌 Resources & Links Mentioned:

Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

🎙️ Episode Summary:

Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness

In this episode of the Direct Sales Done Right Podcast, Katy Ursta reflects on the transformative year of 2025, discussing the evolution of direct sales and her personal journey in the industry. She emphasizes the importance of reimagining rank advancement, focusing on healthy business practices, and finding joy in the work. Katy shares her experiences of shifting from a frantic approach to a more balanced and joyful mindset, encouraging listeners to align their goals with their values and to prioritize well-being over mere achievements.

💡 Episode Highlights & Time Stamps:

0:44 Reflections on 2025 and Direct Sales

2:15 Personal Journey in Direct Sales

8:50 Reimagining Rank Advancement

12:25 Shifting Focus: Action Over Outcome

16:30 Building a Joyful Team Environment

19:34 Finding Joy in Direct Sales

📌 Resources & Links Mentioned:

Direct Sales Done Right Book: https://amzn.to/446qnM1

Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.

🎙️ Episode Summary:

Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness

In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the evolving landscape of direct sales as we approach 2026, emphasizing the critical role of personal branding. She highlights the need for direct sellers to focus on building their personal brands rather than solely relying on their products or companies. Katy outlines the shifts in consumer behavior and the importance of authenticity, storytelling, and support from companies in fostering personal brand growth. She provides insights into what effective support looks like and the future trends that will shape the direct sales industry.

💡 Episode Highlights & Time Stamps:

0:44 Introduction to Direct Sales in 2026

2:12 The Importance of Personal Branding

5:26 Shifts in Consumer Behavior

10:59 What Real Brand Support Looks Like

21:11 The Future of Direct Sales and Personal Branding

📌 Resources & Links Mentioned:

Direct Selling News Article: https://www.directsellingnews.com/2025/11/01/the-future-of-field-engagement/

Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness

👥 Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise

📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.