In this episode of COVERED, Francois Jacquemin explores how emotional intelligence shapes high-stakes sales and executive communication. He shares personal stories from boardrooms, tender presentations, and leadership town hall moments where trust was earned not through data, but through genuine emotional connection.

Learn why emotion is not the enemy of logic, but the path to trust and how presence, improvisation, and storytelling can change the outcome of any strategic conversation.

Ideal for executives navigating complex sales, leadership transitions, or cultural transformation.

Subscribe for more insight on leadership, transformation, and the business of protection.

Visit: www.francoisjacquemin.com

Timecode:

00:00 Introduction to Emotional Selling

01:03 The Importance of Trust in Sales

01:50 Building Emotional Connections

03:26 Case Study: Exhilarating Sales Experience

05:48 Case Study: Creative Approach in Sales

06:13 Establishing Emotional Connections

06:28 The Importance of Genuine Emotions

06:56 Challenges of Virtual Presentations

07:09 Reading and Reacting to the Audience

07:45 Learning from Feedback

08:33 Handling Critical Situations

10:10 Sharing the Spotlight

11:14 The Art of Closing

Francois Links:

LinkedIn

Facebook

Instagram

YouTube

TikTok

X-(Twitter)

Spotify

Apple Podcast

Amazon Music

Website