EP47 Ego is the Enemy of Trust: How Sales Consultants Self-Sabotage
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EP47 Ego is the Enemy of Trust: How Sales Consultants Self-Sabotage
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Subscribe to the Saturday Morning Autoknerd Dispatch!! Get Saturdays started off in the right headspace! www.AutoKnerd.com --------- Every car deal lives or dies on trust—and nothing kills trust faster than unchecked ego.
In this episode, Andrew breaks down how ego creeps into the sales process, hijacks your mindset, and quietly drives customers away. You’ll hear real-life stories, psychological insights, and tactical steps to recognize and dismantle ego in the moment. Whether you’re a seasoned pro or new to the floor, this is a masterclass in staying grounded, humble, and effective.
✔️ What ego really looks like in a dealership
✔️ How to shift from defensive to empathetic
✔️ The difference between confidence and control
✔️ Why humility is your strongest close
If you’ve ever lost a deal and blamed the customer… this one’s for you.