In this episode, Wendy and Krystal dive into the overlooked but essential concept of white space—unstructured time that creates room for clarity, creativity, and calm. From juggling multiple roles to feeling stuck in the “messy middle,” they unpack how reclaiming small moments of stillness can lead to major breakthroughs in both life and business.

• [00:02:00–00:04:00] What Is White Space?
• White space is unstructured time—mental and physical breathing room between tasks. It’s not laziness; it’s strategic.
• [00:07:00–00:09:00] The Real Drain: Transitions, Not Tasks
• It’s not the task itself but the constant switching of roles that depletes women—leading to exhaustion and resentment.
• [00:11:00–00:14:00] Movement as Meditation
• Physical activity like walking or Pilates isn’t just self-care—it’s a cognitive reset that fuels creativity and focus.
• [00:16:00–00:18:00] Say No, Simplify, and Systematize
• You don’t need to be everywhere. Saying “no” and creating systems helps preserve your energy and prioritize what truly matters.
• [00:23:00–00:25:00] Strategic Planning Includes Your Life
• Business planning must factor in vacations, school schedules, and family time. Otherwise, you sacrifice white space—and sanity.

👉 Ready to build a business that supports your life (not the other way around)? Learn more about the SAVOUR™ Mastermind Retreat — your space for strategy, support, and soul-aligned momentum.

Resources:

Are you feeling a little lost as a business owner? Whether its help with marketing strategy, funnels, funnel tech or just getting over the overwhelm of everything you need to do, Savour Coaching is the answer. Let us help you navigate the journey of online business. Check out Savour Coaching Today at https://serendipitousrebel.com/savourcoaching

Interested in our private Savour Podcast? For more real conversations between Wendy and Krystal check out the Savour Podcast launching this spring. Sign up for the waitlist at https://serendipitousrebel.com/savourpodcast.com

Meet your podcast hosts:

We’re Wendy and Krystal — two travel entrepreneurs turned business and marketing coaches who help midlife female entrepreneurs reclaim their time, realign their business, and reignite their passion. Through our signature programs, business retreats, and private coaching, we guide women to cut through the noise, focus on what actually moves the needle, and build a business that supports the life they want — not the other way around.

On the Serendipitous Rebel Podcast, we share the real conversations about life and business as women in midlife — from navigating perfectionism and imposter syndrome to simplifying marketing, setting boundaries, and creating sustainable growth. If you’re ready for practical strategies with a dose of honesty (and maybe a little rebellion), you’re in the right place.

Connect with us:

Instagram: https://www.instagram.com/serendipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/company/serendipitous-rebel/

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebel.com/blog

Loved this episode? Leave us a review and rating!