In this powerful episode of the Go4CEO Podcast, we sit down with Matthew Stafford, founder of Build Grow Scale, to uncover the secrets behind building, optimizing, and scaling a successful eCommerce business. With decades of entrepreneurial experience and a proven system that has helped generate millions in online revenue, Matthew brings deep insights into eCommerce ownership, conversion rate optimization, and sustainable growth.

We dive into Matthew’s journey from humble beginnings to leading a top-tier optimization agency, and explore the mindset shifts that separate struggling store owners from those who thrive. He shares the Revenue Optimization™ framework, developed through years of testing and scaling Shopify brands, and how data—not guesswork—drives consistent profits.

You’ll learn:

Why most eCom businesses fail—and how to avoid common traps

• How to turn traffic into conversions without spending more on ads

• What it means to truly “own” your business vs. working in it

• The tools, KPIs, and systems every eCom entrepreneur needs to master

• Why mentorship and mindset matter just as much as tactics

  
  

Whether you’re an aspiring entrepreneur or seasoned store owner, this episode delivers tactical wisdom and entrepreneurial fuel to help you Build, Grow, and Scale your business like never before.

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#MatthewStafford #BuildGrowScale #eCommerceGrowth #ShopifySuccess #EntrepreneurMindset #BusinessOwnership #Go4CEO