Épisodes

  • 12 - Roadmaps! Huh What Are They Good For?
    Aug 7 2025

    Apologies to the Temptations and Edwin Starr (RIP), though maybe they'd love their hit song being referenced in a podcast about B2B software?

    Roadmaps: what are they really good for nowadays? Or, more importantly, whom are they for? Is there a difference between B2C and B2B roadmaps? What happens when your marketing launch doesn't align with your release date? John and Nate tackle these questions and more in the latest Gettin' to Market.

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    22 min
  • 11 - Four Products We Bought for the Features
    Jul 31 2025

    In this episode, Nate asks John how his night job moonlighting as a kiss cam operator is going and they each share anecdotes about two purchases they've made where the product's features, and not the brand, were the driving factor. Because everyone loves a list of four. The conversation also touches on insights from an AI conference and a tweet about AI and legal privilege.

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    24 min
  • 10 - How We Got Here
    Jul 22 2025

    Nate and John sweat through a heat wave (and tech glitches) to reflect on how they stumbled into careers in product and product marketing. From mentors to odd job pivots and PM vs. PMM debates, they unpack what led them here—and what might come next. Also: thermometers, Tour de France opinions, and why writing still matters (even with AI).

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    28 min
  • 9 - Making the Most Out of the Mid-Year Review Cycle
    Jul 15 2025

    In this episode of Gettin' to Market, Nate and John kick things off with a discovery about how they've settled into their natural PMM/PM roles on the podcast before settling into a conversation about mid-year reviews. They unpack how those check-ins can be more than just a calendar milestone, offering real opportunities for career clarity, self-advocacy, and visibility. Plus: what happens when someone on your team wants to quit tech and start a lawn care business? Tune in for reflections on leadership, promotions, and parenting moments when your kid calls you bruh.

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    15 min
  • 8 - Workplace Politics
    Jul 8 2025

    In this week's episode, John suspiciously refuses to share who he voted for in the 2004 election and, together, they unpack the realities of workplace politics (from the exhausting parts to the strategic ones). Through personal stories, they explore what “politics” really means in cross-functional roles, why alignment matters more than agreement, and how vision can (sometimes) cut through the noise. Plus, some onboarding reflections, rowing metaphors, and a surprising fact about 2050 that might make you feel very old.

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    14 min
  • 7 - Product Management in an AI World
    Jul 1 2025

    IN A WORLD...wait, no. In this episode of Gettin' to Market, Nate and John dive into how AI is actively transforming product management. They share real-world examples of using tools like ChatGPT and Claude to streamline workflows, write user stories, and even simulate customer interviews.

    Whether you're new to AI or trying to deepen your practice, their conversation explores some practical tips, ethical considerations, and the evolving role of AI in day-to-day product work.




















    Ask ChatGPT

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    18 min
  • 6 - Questions We Ask in Interviews (and How We'd Answer Them)
    Jun 24 2025

    In this episode of 'Gettin' to Market,' John and Nate discuss some of the questions they ask in interviews when hiring PMs and PMMs. They talk about how they'd answer questions about product launches, data, and the rapidly shifting use of AI. In the last segment, Nate shares a thought about work-life priorities and John removes a group of people from his enemy list (at least temporarily).

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    19 min
  • 5 - Question Phobia
    Jun 17 2025

    In this episode, John mansplains the history of product management to Nate, they talk about the one question all couples should discuss before marriage, and the conversation centers on the questions imposter syndrome keeps us from asking and what that costs.

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    15 min