Chris "Mercer" Mercer is the Co-founder of MeasurementMarketing.io, a measurement marketing toolkit for Ecommerce brands. He began his career in radio advertising and now helps markets learn to navigate Google Tag Manager, Google Analytics, Google Data Studio, and other marketing tools. He is a top speaker at multiple analytics and optimizations conferences like Content Jam, Traffic & Conversion Summit, and a contributor to blogs like ConversionXL, DigitalMarketer, and Social Media Examiner.

Do you want to take a leap and transform your brand to outperform your competitors? What are the ingredients that align your brand better using performance data?

According to Chris “Mercer” Mercer, an expert in measurement marketing, there is balance by interpreting data efficiently in innovative ways. His mission is to equip brands with a better understanding of how to read and scale data — so they’re able to market to their target audience proactively without suffering a loss. If you want to take your brand to another level, don’t rely on luck — transform your brand using proven tools and strategies to determine the best way to market your Ecommerce brand with measure.

In the episode of the Ecommerce Success Strategies, Scott Reid sits down with Chris “Mercer” Mercer, Co-founder of MeasurementMarketing.io, to talk about accurately measuring different data for an Ecommerce brand to scale and grow. Mercer discusses ways to forecast market trends, the power behind consumer rituals, and why brand data education is essential for improving your sales funnel. Open your free “Toolbox” membership today at https://measurementmarketing.io/ess.