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Korean Food Goes VIRAL: How One CEO is Conquering Small-Town America

Korean Food Goes VIRAL: How One CEO is Conquering Small-Town America

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Bonchon CEO Suzie Tsai reveals how Korean fried chicken is taking over Middle America, with explosive growth from 150 to 500 planned U.S. locations. Discover the tech stack secrets driving higher sales through kiosks, why Gen Z customers are obsessed with authentic Korean flavors, and how this female CEO is revolutionizing the fast-casual space with bold expansion into unexpected markets like Arkansas and Utah. Plus, get insider insights on catering growth strategies, ghost kitchen operations, and why authentic spicy flavors are winning over traditional American palates.

FastCasual #KoreanFriedChicken #RestaurantGrowth
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