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Lead Gen vs. Closing: Which One’s Broken? | Ep 913

Lead Gen vs. Closing: Which One’s Broken? | Ep 913

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In this Q&A episode, Alex (@AlexHormozi) answers real questions from business owners about pricing high-ticket offers, balancing brand-building with monetization, and optimizing what happens after someone says “yes.”

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

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Good stuff

Alex, I like the idea of channeling your ADD into something productive. A couple of years ago I added something to my planning procedure where on my tracking I had a field for my "good idea fairy." I'd let it sit for 2 weeks to a month and if it was still a good idea then I would act on it but I found that 90% of them dropped off in that time. It pays to stay focused

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