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Lime Fresh Mexican Grill's Strategic Revival: Menu Innovation and Market Expansion

Lime Fresh Mexican Grill's Strategic Revival: Menu Innovation and Market Expansion

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Lime Fresh Mexican Grill CEO Patrick Fore joins Fast Casual Nation hosts Paul Barron and Cherryh Cansler to discuss the brand's dramatic transformation, including a 30% menu overhaul, innovative partnerships with artisanal brands like Tabanero hot sauce, and ambitious franchise expansion plans targeting 50 units over two years. Fore reveals how the 21-year-old concept is winning Gen Z customers through strategic scarcity, reintroduced hospitality roles, and their successful Florida Panthers partnership that's driving major growth in non-traditional venues.

#FastCasualNation #LimeFresh #RestaurantFranchise


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