Hey #MeetCoolPeople listeners! Today I sat down with Charles Ambrosecchia, a guy with a deep background leading IT, telecom, and cybersecurity projects at the enterprise level. What stood out right away is how Charles brings real-world corporate strategy down to small and mid-sized businesses, giving them the stuff big companies rely on, but without the bloat or overwhelm.

Charles and I first met at a networking event. Neither of us expected much, but we hit it off over geeky talk (think old Commodore 64 days.) That conversation set the tone for what you’ll hear in this episode: down-to-earth advice, zero sales pitch, just clarity on what actually makes businesses tick.

Here’s some of what you’ll get out of our conversation:

• Don’t chase shiny objects. Charles stressed that technology should always serve a purpose, not just be the latest thing you see online. It needs to improve your business, not slow it down or create headaches.
• Your time has real value. We talk about the trap entrepreneurs fall into by trying to do everything themselves. Outsourcing tech or admin tasks often saves money in the long run because it frees you up to do your highest value work.
• Plan first, then act. Charles is a big believer in clear, executable plans with actual deadlines. Perfectionism slows you down. Get your basics ready, then get out there and sell or serve.
• Ultra-focus beats being a generalist. As tempting as it is to offer everything to everyone, Charles learned to narrow his services and client base. Quality and customer satisfaction became his measure for success, not just revenue.
• Communication wins. We both agree: lose the jargon, speak in plain language, and solve actual problems for your clients. It builds trust and relationships fast.

Connect with Charles: Find him on LinkedIn (search Charles Ambrosecchia) at: https://www.linkedin.com/in/cambrosecchia/

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