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Marketing #Unfiltered

Marketing #Unfiltered

Auteur(s): Sophia
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À propos de cet audio

In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.© 2025 Marketing #Unfiltered Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • Ep 190 | The Truth About AI: Authenticity, Privacy, and Why Women Must Lead the Charge with Kinsey Soderberg
    Sep 23 2025

    This conversation is all about getting you to actually start using AI more by busting common myths and addressing the objections that might be holding you back. Kinsey brings incredible passion to helping entrepreneurs (especially women) embrace this new golden age of AI as the ultimate team member for your business.


    We Cover...

    • We address the biggest myths + truths about AI so we can start using it more effectively
    • Why women specifically need to use AI
    • How can you take AI seriously as an incredible team member in your business?
    • What does it mean that we're in a "brand new golden age" and how can you fully embrace it?
    Voir plus Voir moins
    1 h et 9 min
  • Ep 189 | How to create a cash injection with Stephanie Paradiso
    Sep 17 2025

    In this juicy episode, Stephanie Paradiso doesn't hold back on sharing exactly how to create a cash injection in your coaching business. Unlike most conversations about quick revenue, Stephanie brings both honesty about the realities (like audience size factors) and generous, actionable strategies you can implement.

    Whether you need funds for an unexpected expense, want to invest in a program, or are ready to hire a team member, this episode gives you the tools to try something new and see real results.

    Here's What We Cover:

    • What exactly is a cash injection and why would a coach want to create one in their business?
    • When should you consider implementing a cash injection strategy?
    • How can coaches use sales psychology and marketing to create a cash injection?
    • What offers work well for cash injections and how do you decide what's right for your business?
    • How do you build a marketing strategy around cash injection offers?
    • Why high-touch, exclusive offers tend to perform best for quick revenue generation

    Resources Mentioned:

    • Check out her website: www.inspiredsocial.co
    • Follow her on Instagram:
      http://instagram.com/stephparadiso
      http://instagram.com/inspiredsocialco/


    Voir plus Voir moins
    1 h et 2 min
  • Ep 188 | Behind the scenes of pulling off my perfect maternity leave
    Sep 10 2025

    I'm backkkk!!

    After a two-month maternity pause, I'm sharing the unexpected lessons that changed how I approach business, boundaries, and success metrics.

    (Plus, you'll hear a few behind the scenes stories of what was really going down behind the scenes.)

    We cover:

    ➡️ The power of setting just TWO success metrics instead of overwhelming yourself with endless goals (and more importantly, the surprising success metric I used during my "maternity pause" that made all the difference)

    ➡️ How I grew my email list by 1,500+ people while being fully present with my newborn

    ➡️ The not-spoken-enough reason networking is so incredibly important (sorry in advance about the tears!)

    ➡️ How my network showed up for me during my maternity pause

    ➡️ The biggest reason(s) I could be present with Grayson

    Resources mentioned:

    • In this episode, I mentioned how I was using AI. I go much deeper on the topic in this episode:

    https://podcasts.apple.com/gb/podcast/ep-175-4-ways-im-using-ai-to-make-my-business-less/id1644601845?i=1000709136790

    Voir plus Voir moins
    31 min
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