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Merging Giants: How Cynosure Lutronic Is Redefining Partnership in Aesthetics

Merging Giants: How Cynosure Lutronic Is Redefining Partnership in Aesthetics

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“For med spas, it’s so important to know who you are, what you stand for, and deliver on that with discipline.” This week, AmSpa’s Alex Thiersch sits down with Lowinn Kibbey, President of North America at Cynosure Lutronic, to discuss the landmark merger of two global energy-based device leaders and what it means for the future of medical aesthetics. They talk about:

  • The historic merger of Cynosure and Lutronic, one year in;
  • Navigating the unique dynamics of the aesthetics industry;
  • Why brand identity, discipline and metrics are key to med spa success;
  • Cynosure Lutronic’s approach to clinical training and post-sale support;
  • Four major growth drivers: rejuvenation, rejuvenation, skin of color and male patients;
  • How GLP-1s are reshaping patient demand and creating new business models;
  • And much more.

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Music by Ghost Score

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