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Michigan's AI Calling Laws: What Businesses Need to Know

Michigan's AI Calling Laws: What Businesses Need to Know

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Michigan's new regulations prohibit using AI voices for B2B appointment setting beginning January 2025, with violations resulting in fines up to $1,500 per occurrence. Learn how AI is transforming podcasting while creating legal challenges for marketers and existential questions for content creators.

• Michigan businesses cannot use AI voices for B2B appointment setting starting January 2025
• TCPA requires prior written consent for AI-generated or pre-recorded voice calls
• AI calling assistants sound obviously robotic and frequently fail in real-world applications
• AI synopsis tools threaten YouTube watch time by condensing hour-long videos into 4-minute reads
• Car podcasting presents unique acoustic challenges requiring experimentation with microphone placement
• YouTube is beginning to crack down on repetitive, low-quality AI content

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