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In this eye-opening episode of The Concrete Business Playbook, I share a candid and hard-earned lesson from my own experience running a fast-growing concrete company. Feeling the strain of growth without a strong foundation, I recount a pivotal moment at an Alex Hormozi scaling workshop and the powerful spaghetti-marshmallow tower exercise that revealed the dangers of prioritizing speed over stability.

I'll dive into how relying solely on inbound marketing and neglecting relationship-building has exposed weaknesses in his operation—especially when leads slow down due to weather or seasonality. I talk about leadership challenges, sales team dependency, and why I'm now focused on building a business with deeper roots and stronger operational systems.

If you’ve ever struggled with delegation, control, or scaling your business beyond yourself, this episode is packed with real-world lessons, mindset shifts, and tactical tips you don’t want to miss.


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