Get ready for Episode 19 of Season 2 on the NBU Podcast: "Sell Without Being Too Salesy."

Whether you love sales or dread it, mastering the art of selling is crucial for success. Also whether you own a business, you're job hunting, or you're a freelancer, in every scenario, selling is the key to your success. It’s everywhere, even if you don't always notice it. If you want to master sales without feeling like a sleazeball, this episode is made for you!

We'll start by unpacking what it means to be "too salesy." A successful sales message converts, but there's a fine line between being effective and coming off as sleazy. Falling into the trap of avoiding "salesy" behavior can mean not making any sales at all, and trust me, that's not what you want. We'll dive deep into seven essential tips for selling with integrity. From rethinking the sale and building relationships to being genuinely human and caring, these strategies will help you connect authentically with your customers.

Join us as we break down each tip, showing you how to match your offerings with customer needs, present your product with conviction, and know when to walk away from a bad fit. By the end of this episode, you'll be ready to sell effectively without compromising your integrity. So, tune in and learn how to sell like a pro, build lasting relationships, and truly make a difference in your customers' lives. Don't miss it!

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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Join us in this compelling episode where we dive into a journey of transformation from despair to success. From freelancing as a Virtual Assistant to becoming a renowned funnel builder, his story is a testament to the power of resilience and self-belief.

Listen as he shares the challenges and triumphs along the way, including the nerve-wracking decision to market himself differently, the setbacks he faced, and the breakthrough moments that changed his life. Discover how he went from small gigs to working with top names in the industry, including projects for "Think and Grow Rich: The Legacy" and the iconic hip-hop group Bone Thugs.

This episode is filled with insights on personal growth, the importance of taking small, consistent steps, and how to embrace change even when the path is unclear. Whether you're at a crossroads or looking for inspiration to pursue your dreams, this story will remind you that the journey to success starts with a single step.

Tune in and get inspired to take your first step towards a brighter future.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In this episode, we dive into the world of attraction marketing. You might be wondering, "What’s attraction marketing, and why should I care?" Well, if you’re looking to increase brand awareness, generate leads, and establish trust with your customers, this episode is for you. Attraction marketing is all about providing value upfront, educating consumers, and creating personal connections before you even mention a sale. Imagine stumbling upon a blog post that solves a problem you didn’t even know you had and by the end of it, you’re hooked on the brand behind the article. That’s the magic of attraction marketing.

We explore how to use this powerful strategy to grow and distinguish your brand from the rest. Key strategies include influencer content, useful materials, classes and workshops, and product endorsements. Learn how sharing personal stories, knowing your audience, generating trust, choosing the right voice, and educating customers can transform your marketing approach. Whether you're a small business owner, a marketing professional, or just curious about new marketing strategies, this episode will provide you with actionable insights to implement attraction marketing in your own business.

Join us to unlock the power of attraction marketing and take your brand to new heights. With quick tips for developing an effective campaign, like being authentic, using the right platform, and keeping your products accessible, you'll be ready to create value, build trust, and establish strong connections with your audience.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In today’s episode, we're diving into a topic that hits home for a lot of us in the business world: people pleasing. It’s something that sounds nice on the surface, but when it comes to running a successful business, it can actually do more harm than good. We're going to break down why people pleasing can be bad for your business and share some tips on how to avoid falling into this trap.

So, what does people pleasing look like in a business context? It's when we start prioritizing client demands over our own business interests. This can mean overcommitting resources, underpricing our services, and bending policies just to keep everyone happy. While it’s great to be accommodating, there’s a fine line between excellent customer service and compromising our business integrity. We'll talk about why businesses tend to become people pleasers and the impact it has on our operations and growth.

My goal is to help you understand how to draw that line. We’ll discuss actionable strategies to reclaim your business's direction and profitability. From setting clear boundaries to confidently saying no when needed, these tips will help you maintain a balance between meeting customer needs and staying true to your business values. Trust me, once you stop trying to please everyone, you'll see a big difference in your business’s success and sustainability.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In today's episode, we’ll dive deep into the art of staying grounded amidst life's constant changes. This journey is born from personal experience, navigating through the highs and lows of business, career, and health.

Through a newfound passion for basketball and sponsoring a team, I aimed not just to chase championships, but to impart essential life lessons to young talents. Values like honesty, discipline, respect and humility became the cornerstone of our approach, transcending mere skill on the court.

Putting so much weight on Character Over Skills.

So, to all who face the winds of change, remember: Stay calm, stay composed, and stay grounded. In embracing life's uncertainties, it's our ability to adapt and maintain humility that anchors us despite the life challenges as the only thing constant in this world we live in is CHANGE.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In this episode, we delve into the indispensable world of marketing funnels and uncover how they serve as the MVP for businesses seeking growth and customer loyalty.

So if you've got a stellar product or service, a captivating website, but your visitors aren't converting into customers, that's where marketing funnels step in to revolutionize your business strategy.

Join us as we dissect the anatomy of a marketing funnel, breaking it down into four pivotal stages. Discover how each stage plays a crucial role in guiding potential customers through their buying journey, from brand discovery to becoming loyal advocates.

We explore the juicy advantages of incorporating marketing funnels into your digital strategy, including increased sales, enhanced customer retention, and more targeted marketing efforts.

So, if you're ready to scale your business, tune in to learn how mastering the art of marketing funnels can propel your business to new heights. Don't miss out on this essential episode packed with actionable insights and strategies to unlock your business's full potential.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In this episode, we delve deep into the strategies that set successful freelancers apart from the competition. We begin by emphasizing the importance of specialization, advising freelancers to hone in on a specific niche rather than spreading themselves thin across various tasks. By focusing their expertise, freelancers can establish themselves as authorities in their chosen field, allowing them to command higher rates and attract premium clients. Whether you're a writer specializing in VSL copy or a digital marketer focusing on funnels or Facebook ads, we provide insights into how to identify the right niche for you and tailor your services to excel within it.

Next, we explore the critical role of branding in the freelance world. Just like any business, freelancers need to think of themselves as brands and their work as products. We discuss the importance of crafting a unique identity, building a professional online presence through websites and social media, and effectively communicating your value proposition to potential clients. By establishing a strong brand, freelancers can differentiate themselves in a crowded marketplace and leave a lasting impression on clients.

Finally, we dive into practical tips for crafting compelling proposals, building a standout portfolio, networking strategically, and delivering exceptional customer service. From keeping proposals concise and impactful to curating portfolios that showcase your best work and leveraging networking platforms like LinkedIn, we provide actionable strategies for freelancers to elevate their game and thrive in today's competitive landscape. Join us as we unlock the secrets to success in the world of freelancing.

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

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In this episode, we delve deep into the intricacies of constructing a high-converting sales funnel, the backbone of any successful online business. A solid sales funnel isn't just about attracting leads; it's about guiding them through a journey that culminates in conversion and beyond.

We explore how traditional sales funnel models, like the AIDA approach, lay the groundwork but often fall short in today's dynamic market. Enter the conversion funnel, a comprehensive approach that prioritizes customer behaviors, retention, and lifetime value.

From the initial stages of customer acquisition to incentivizing action and crafting a content strategy for maximum lifetime value, we dissect each phase with real-world examples and actionable insights.

Discover the power of 'funnel hacking' your competitors, the art of crafting compelling messaging, and the importance of congruence between ad content and landing pages.

Learn how to leverage email marketing to drive action and explore strategies for retaining and nurturing customers long after the initial sale.

Plus, we explore various funnel examples, from the 'Free Book' + Shipping funnel to the effectiveness of giveaways and the intricacies of the sales call funnel.

Join us as we unravel the secrets of building a modern-day sales funnel that not only converts but nurtures relationships and maximizes customer lifetime value. Tune in and revolutionize your approach to online business growth!

Don't miss out on this discussion that's sure to leave you with fresh insights and actionable takeaways.

Watch the podcast live with us, leave your comments, get started!