In the third episode of Policy Driven, co-hosts Mark and Tom sit down with Kevin Hiney, Communications Director at Airlines for Europe (A4E), to unpack the art—and challenge—of communicating complex policy in Brussels. From aviation emissions to regulatory roadmaps, Kevin reflects on what it takes to make industry messages resonate with EU policymakers, the media, and the broader public.

The conversation examines how trust, timing, and clarity influence effective policy communications within the EU bubble. Kevin also shares insights into navigating political sensitivities, aligning with broader sustainability narratives, and the evolving role of communicators in an era of fast-moving regulation and public scrutiny.

In the second episode of "Policy Driven," co-hosts Mark and Tom are joined by Julia Poliscanova, Senior Director for Vehicles & Emobility Supply Chains at the Green NGO Transport & Environment in Brussels. The conversation explores Julia's journey in transport and mobility, her academic and professional experiences in the UK, and the role Western markets like the UK and Canada play in influencing global transport decarbonisation policy.

The episode delves into the EU's Strategic Dialogue on the Automotive Sector and the subsequent Action Plan, highlighting how current EU legislation has fallen short in incentivising gradual decarbonisation. Julia explores the pressures facing the automotive sector and emphasises the need for a comprehensive and robust approach to decarbonisation by securing and supporting the EV supply chain.

In the inaugural episode of Policy Driven, co-hosts Mark and Tom sit down with Sabrine Skiker, Director at Hanover Brussels and Member of the Green Mobility Magazine Editorial Board.

They dive into the pressing issues of trade and mobility, exploring President Trump's proposed 25% tariffs on EU imports and the EU's Clean Industrial Deal. Sabrine offers her expert insights on the potential economic impact of these tariffs and how they could reshape global trade dynamics.

The conversation then turns to the EU's ambitious and long-touted Clean Industrial Deal (CID), and the panel debates the intentions behind the CID, its efficacy and potential impact on European businesses in and beyond the mobility and energy sectors. Join us for a thought-provoking discussion that unpacks the complexities of modern transport, energy, and geopolitical policymaking.

About the podcast: The Policy Driven Podcast is a dynamic collaboration between Green Mobility Magazine and Wattsup!, bringing you in-depth discussions and expert insights on global transport policy. Join our hosts, Mark Watts of Wattsup! and Thomas Jérémie Hayden-Lefebvre, as they delve into the latest trends, challenges, and innovations shaping the future of transportation. More information: https://ibexpub.media/podcast/

Discover the Green Mobility Magazine: https://linktr.ee/ibexpub

More WattsUp! ‪@wattsupbrussels‬

Hosted on Acast. See acast.com/privacy for more information.