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Positioning RevOps as the backbone of your GTM strategy

Positioning RevOps as the backbone of your GTM strategy

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 In this special episode from our RevOps Kickoff 2025 series, we explore how to position Revenue Operations as the strategic driver of your go-to-market engine. Hosted by RevOps Co-op Founder Matthew Volm, the panel features leaders from Birdeye, Sprout Social, Bottomline, and Cloudinary—sharing how they align teams, drive cross-functional accountability, and elevate RevOps from a support function to a central force in GTM success. If you're responsible for building scalable systems that connect planning to execution, and continually looking for ways to move beyond tactical firefighting to long-term GTM leadership, this one's a must-listen!

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