In this episode, Dan Tomaszewski and Andrew Moon, Director of MSP Enablement Education, explore the power of joint ventures (JVs) for MSPs, discussing why JVs are an underutilized growth strategy, how they differ from traditional partnerships, and the types of potential partners MSPs should consider. They cover how JVs can help MSPs break into new verticals, bundle complementary services, and share best practices for starting and structuring JVs. Tune in to learn how JVs can transform your MSP business!

Join Dan Tomaszewski as he chats with Andrew Moon, Director of MSP Enablement Education, about the evolution of Powered Services Pro. Discover the power of the Automated Marketing Platform (AMP) and how it can streamline your marketing efforts. Learn about the new Marketing Framework designed to enhance your strategies and drive better results. Get insights into the 1:1 training sessions with our Marketing Specialists, tailored to help you maximize your marketing potential. This episode is packed with valuable insights and actionable tips to elevate your marketing game.

In this episode, we explore the critical role of culture in the MSP industry with our special guest, Doug Diamond, Owner of Business Improvement. We discuss how leadership can unite teams to achieve common goals, assess the health of your MSP's culture, and provide tips for improvement. Doug also discusses his Culture and Engagement Survey, designed for MSPs, and explains how to use the results to enhance your business. Tune in to learn how a strong culture can drive your MSP's success!

For more information on the Culture and Engagement Survey, click here. The deadline to sign up is 2.11. To sign up today, click here. Feel free to message Doug Diamond directly at ddiamond@bizimprovement.com with any questions.

In this episode, Dan is joined by Marketing Consultant Jenna Chouinard and Account Executive Chelsea Heary, both from Netrio (formerly PCA Technology Group). Jenna and Chelsea discuss the importance of a multi-channel strategy for successful event marketing. The conversation covers how they collaborate to ensure alignment across channels, from content creation to timing. They take us behind the scenes of a recent event, outlining pre-event promotion strategies and how they used various channels to drive engagement. Post-event, they share their follow-up tactics for maintaining momentum and engaging attendees. Wrapping up, they reflect on key lessons learned and offer valuable advice for MSPs planning similar campaigns, emphasizing the need for consistency, flexibility, and strong audience connection.

Check out the latest Powered Services Pro Podcast to hear Annette Slavik, VP at Prodigy Complete IT Solutions, share how quick thinking and creativity led to an incredibly successful and memorable event marketing strategy. When an unexpected opportunity popped up, she didn't just rise to the occasion—she knocked it out of the park with her "punny marketing." Filled with clever puns and humor, her approach was not only a hit but also super effective and memorable. Please tune in to hear all about her creative journey and how she turned a spontaneous challenge into a marketing win.

In this episode, Dan sits down with Trish Cody, Co-owner of 12 Points Technologies, to dive into the details of a Google Review raffle contest she recently held. Trish discusses the goals behind the contest, the step-by-step process of setting it up, and invaluable advice for other MSPs looking to leverage Google Reviews as part of their marketing strategy. Whether you're considering running your own review-based contest or just looking for ways to boost your online reputation, this episode is packed with actionable insights and tips to help you succeed.

In this episode, Dan chats with Danny Carlson, CEO of Platinum Systems, who explains his experience partnering with a Chamber of Commerce for a Cybersecurity Panel and how these types of partnerships help him drive new client opportunities. Danny and Dan share practical advice for MSPs looking to get involved with their local Chamber and how time and effort need to be put into these collaborations to drive results. If you're an MSP owner or business leader, this episode is packed with actionable tips to build valuable relationships and grow your MSP's local presence.

In this episode, Dan is joined by special guest Roger Michelson, CEO of BNMC, to dive into the world of Centers of Influence (COIs). Whether you're looking to build stronger partnerships or access new opportunities, understanding and tapping into the power of COIs can be a game-changer. We share actionable strategies for identifying the right COIs, nurturing these connections, and the challenges of creating and maintaining a COI network. Tune in to discover how building and leveraging COIs can elevate your MSP to new heights!