In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, we’re diving into something every birthworker needs — a simple, supportive way to plan your year without burning out.

Most traditional business planning frameworks just don’t land for us in birthwork. Our schedules are unpredictable, our lives are full, and the work is deeply seasonal. This episode walks you through a more realistic, more humane way to map out your year so you feel grounded, focused and ready — not frazzled before January even arrives.

Whether you're a doula, lactation consultant, antenatal teacher or any other birth and postpartum professional, you'll take away a framework you can actually use.

What We Cover in This Episode

✨ Why planning ahead matters for birthworkers

How getting organised before January helps you feel grounded, motivated and ready to start the year strong.

✨ The real planning challenges in birthwork

We look at seasonality, on-call unpredictability, childcare, and why standard business calendars rarely work for doulas, LCs and antenatal educators.

✨ A simple reflection process

The key questions to review what worked this year, what didn’t, and what you want more (or less) of next year.

✨ Choosing meaningful priorities

Instead of creating dozens of goals, we narrow it down to 2–3 priorities that actually move your birthwork business forward.

✨ Understanding your capacity

How to map out the year based on your real availability — emotional, energetic and logistical — so you’re not setting yourself up for overwhelm.

✨ The Four-Month Planning Framework

Why quarterly planning fails for most birthworkers and how a gentler four-month structure keeps you consistent and flexible.

✨ Planning with flexibility

Your plan is a guide, not a rulebook. You’ll learn how to stay aligned while life, clients or seasons shift.

If You Want to Take This Further…

This episode shares the high-level framework. But if you want the practical, sit-down-and-get-it-done version of this planning process — with guidance, accountability and a workbook — this is the next live training inside Your Birth Biz The Membership.

Members will:

• Map out their full year
• Create a detailed plan for the first four months
• Get support, feedback and accountability
• Leave with a personalised, sustainable plan

If you’re listening before the live session in early December, you can join us in real time. If you’re listening afterwards, the full workshop lives in the Training Library for you.

Full details on joining the membership are here.

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Join Your Birth Biz The Membership now. Satisfaction Guarantee. No contract, cancel anytime.

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In this episode, I’m joined by Carson J. Wagner, founder of Lifetime of Love Nannies, a US-based childcare agency offering inclusive, personalised, 24/7 in-home care. Carson started her business at just 19, left college, ignored every voice telling her she was crazy… and went on to build a company with over 75 employees across three locations (and more on the way).

Her story is powerful for anyone working in the birth, postpartum, and family support industries — especially if you’ve ever wondered:

• Am I ready to grow?
• Who am I to hire help?
• How do I charge properly for the care work I do?
• What would it look like to expand while staying ethical and values-led?

We talk about:

✨ The bravery it takes to start before you feel ready
✨ Building a business model based on actual community need
✨ Why she chose to hire nannies as employees, not contractors
✨ The link between care work being undervalued and feminism
✨ How to charge your worth when your work feels “heart-led”
✨ The importance of company culture when building a team
✨ How she scaled to multiple locations without burning out
✨ Why community, mentorship + support matter at every stage

This conversation is especially relevant for doulas, lactation consultants, childbirth educators, postpartum doulas, nanny agency owners, newborn care specialists, and anyone offering hands-on care.

If you're currently working solo but feel the nudge that something bigger is possible — this one will speak to you.

Connect with Carson

Website: https://lifetimeoflovenannies.com/
LinkedIn: https://www.linkedin.com/in/carson-wagner-17a96b197/

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Ready to go all in in your birth work business? Or excited to find out if now is the right time? Book a connection call and lets chat!

Book Here

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Do you ever sit staring at your website or Instagram post wondering how to actually put into words what you do? Or maybe you’ve been told to “share your story” but aren’t sure how to do that without feeling boastful?

In this week’s episode of the Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Sarah Davis — The Parenting Copywriter. Sarah is the author of Baby Daze and a former teacher turned copywriter who now helps small business owners whose clients are parents.

Together we chat about:

• What copywriting really is (and why it’s not just for big brands).
• The most common mistakes birthworkers make when writing copy for parents.
• Why your story matters — and how to share it without feeling like you’re bragging.
• How to keep your website and social media clear, concise and parent-friendly.
• Practical tips for writing promotional posts and class descriptions that actually connect.
• The power of passion and personality in your copy (and why that builds trust).

Whether you’re a doula, IBCLC, antenatal educator or baby massage teacher, this episode will give you practical advice to help your words feel natural, authentic, and clear — so parents know exactly how you can support them.

🔗 Connect with Sarah Davis:

• Website: theparentingcopywriter.co.uk
  
  
• Facebook group: Parenting Business Connections
• Instagram: @sarahdavis_writer
  
  
• LinkedIn: The Parenting Copywriter

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Ready to go all in in your birth work business? Or excited to find out if now is the right time? Book a connection call and lets chat!

Book Here

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If your summer felt slow, you’re not alone. Many birthworkers experience a summer slump — enquiries dip, classes don’t fill, clients go quiet, and social media engagement drops. It can feel like you’ve lost momentum or even failed… but the truth is, this is simply the rhythm of birthwork.

In this episode, I’m catching you up with a quick life update, before diving into:
✨ Why the summer slump is normal (and not a sign your business is broken)
✨ How to create stability by paying yourself consistently, even when income dips
✨ Why September has that “mini new year” energy — and how to harness it without burning out
✨ The one-thing rule for rebuilding momentum gently and sustainably
✨ My brand-new 4-Month Planning Framework — designed to help you set goals, reflect, and take action in a way that actually works for birthworkers

This is your invitation to reset, refocus, and set yourself up for the rest of the year — without the overwhelm.

💡 I’d love to hear from you: after listening, DM me on Instagram @preg_and_postnatal_collective
and tell me your one focus for the next 4 months.

Resources & Links Mentioned in This Episode:

• Join the waitlist for The NEST Programme (my 6-month small group coaching for birthworkers)
• Follow me on Instagram for more free resources → @preg_and_postnatal_collective
  
  

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In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by Tayba Azim, counsellor, psychotherapist, and Mizan therapist. Together, we explore how understanding your menstrual cycle and its inner seasons can help you thrive as a woman in business.

We dive into:
🌸 What Mizan therapy is and how it supports reproductive, digestive, and emotional health
🌸 The inner seasons of the menstrual cycle (winter, spring, summer, autumn) and what they mean for energy, mood, and productivity
🌸 Practical tips for cycle charting — apps vs paper tracking
🌸 How to sync business tasks, self-care, and even exercise with your cycle phases
🌸 Why period pain is common but not normal, and how traditional practices can help
🌸 How women without a bleed (due to birth control, menopause, or hysterectomy) can still benefit from cycle charting with the lunar cycle

I learned a lot from this conversation about reclaiming your body’s wisdom, challenging societal stigmas, and finding balance in both work and life.

🔗 Connect with Tayba:
Website: https://nurturingheartandwomb.com

Instagram: https://instagram.com/nurturingheartandwomb

✨ If you enjoyed this episode, don’t forget to like, comment, and subscribe to support the podcast. Share it with a birthworker or business-owning friend who needs to hear this!

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Ready to go all in in your birth work business? Or excited to find out if now is the right time? Book a connection call and lets chat!

Book Here

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In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with the brilliant Anke Roth — a postpartum doula and parenting coach, to hear her amazing and inspiring story of leaving a high-flying corporate job to follow her heart into birthwork.

Anke spent over 25 years working in the tech industry, managing global teams and climbing the career ladder — all while raising three children. When she was made redundant in 2023, she was gifted a rare opportunity: the pause she didn’t know she needed. What followed was a bold career pivot into the world of doula work and parenting support.

We talk about:

• How a career in tech shaped her skills as a doula and coach
• The emotional (and financial) realities of leaving a “stable” job to follow your purpose
• How to know if it’s the right time to make a change
• The mindset blocks that come with career transition — and how to move through them
• Why asking for help is one of the most important things we can do as business owners and parents

Whether you’re at the start of your own birthwork business journey, considering a major shift, or just need a reminder that you’re not alone — this one is for you.

Follow Anke @ankerothdoula

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Ready to go all in in your birth work business? Or excited to find out if now is the right time? Book a connection call and lets chat!

Book Here

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Join our free Facebook Group

Are you second-guessing the ‘business bits’ of your birthwork practice? In this behind-the-scenes episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m giving you a taster of the kind of real-world, no-fluff support we offer inside Your Birth Biz – The Membership.

I’m answering three brilliant and very relatable questions from our members:

🔐 What policies and procedures does a birthworker really need?
From GDPR to client agreements, I break down the essentials — including what helps protect your business and your clients.

🎯 How do I get clearer on my dream client without using manipulative 'pain point' marketing?
We’re talking values-based messaging, connecting with the right people (not everyone), and ditching fear-based tactics for good.

💸 How should I actually pay myself from my birth biz income?
Let’s chat about money mindset, practical payment strategies, and why paying yourself something — even if it’s small — matters.

Whether you’re just starting out or looking to tighten things up behind the scenes, this episode will help you feel more confident and capable as a self-employed birthworker.

🎧 Tune in to learn:

• Why having clear policies isn’t just about ticking boxes
• How to identify your ideal client without feeling gross about marketing
• The mindset shift that helps you actually take a wage from your work

👉 Plus, if you're listening before 19th June, you’ll be the first to hear about the doors opening to Your Birth Biz – The Membership. Come join us if you want grounded, ongoing support to grow a thriving, ethical birth business — with a lovely crew of likeminded birth pros by your side.

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Are you constantly giving to others but struggling to prioritise your own wellbeing?
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by wellness coach and founder of Live Life Well, Jo Bibby, for a powerful chat on how gut health can impact your mood, energy, hormones—and your business success.

Jo shares her personal journey from postnatal exhaustion and overwhelm to feeling energised and grounded, all through small but mighty changes to her nutrition and lifestyle. If you’ve been ignoring your own health while running your business or supporting new parents, this conversation is your permission slip to reset, refocus and feel good again.

Whether you're a doula, lactation consultant, antenatal educator, or any kind of birth or postpartum worker, you’ll come away with practical tips to nourish your body, support your gut, and sustain your energy—without fancy fads or unrealistic routines.

We cover:

• What gut health really means—and why it affects your mood, hormones and energy
• Easy ways to eat for a healthier gut (yes, even when you’re on call or working 12-hour days!)
• The link between rest, the nervous system and digestion
• Why movement matters—but not in the way diet culture told us
• Probiotic foods and simple strategies for when your gut needs a reset
• How connection, community and mindset influence your overall wellbeing

If you’ve ever thought, “I know what I should do, I just can’t seem to do it”—this one’s for you. Expect compassionate, relatable advice that meets you where you’re at.

🎧 Tune in, take what resonates, and start putting yourself back on the priority list. You deserve to feel good—full stop.

🔗 Links & Resources Mentioned:

• Follow Jo on Instagram: @jo_live_life_well
• Visit Jo’s website: www.livelifewellness.co.uk
• Find out more about Jo’s 1:1 coaching, 30-day gut reset, and retreats

💬 If you enjoyed this episode, please leave a review or message me on Instagram @preg_and_postnatal_collective. I love hearing what’s resonated for you.

🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work.

Ready to go all in in your birth work business? Or excited to find out if now is the right time? Book a connection call and lets chat!

Book Here

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Facebook

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Join our free Facebook Group