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Property Developers Playbook

Property Developers Playbook

Auteur(s): Jonathan Stobbs & Kieron Shepherd
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À propos de cet audio

 Property Developers Playbook is your go-to podcast to the world of property development and investment. Hosted by Jonathan Stobbs and Kieron Shepherd, who both have experience as developers and as main contractors, this podcast dives into the strategies, challenges, and rewards of real estate development. Whether you're a contractor looking to transition into development or an investor looking to scale, each episode provides actionable insights, dos and don’ts, and first-hand experiences from those on the ground. Join us as we interview top developers, tackle common pitfalls, explore innovative solutions, and discuss the mindset required to thrive in property development. Property Developer’s Playbook is more than just advice; it’s a blueprint for unlocking your potential in property development. Tune in to start building your knowledge, confidence, and your success. Gestion et leadership Économie
Épisodes
  • Your Pathway to Success with the Property Developers Bootcamp

    Your Pathway to Success with the Property Developers Bootcamp
    Dec 8 2025
    In this episode, Jonathan and Kieron unveil an exciting new initiative: their upcoming Property Developers Bootcamp. Drawing from the feedback received over 28 episodes, they address the common challenges faced by aspiring property developers, such as lack of confidence, knowledge of the industry, and the importance of building a reliable team. The bootcamp aims to provide a structured, hands-on learning experience, offering attendees a clear roadmap to navigate the complexities of property development. KEY TAKEAWAYS Success in property development relies heavily on building a strong team, including architects, planners, contractors, and solicitors. Collaboration and support from experienced professionals can help newcomers navigate the complexities of the industry. A new bootcamp is being introduced to provide hands-on education for aspiring property developers. This program aims to offer a clear roadmap, practical experiences, and networking opportunities to help participants gain confidence and take their first steps in property development. The bootcamp will cover a structured seven-step formula for property development, including site discovery, evaluation, viability assessment, legal engagement, financing, optimisation, and profit management. This comprehensive approach is designed to equip attendees with the necessary skills and knowledge. Many potential developers face fears and uncertainties about starting their journey. The bootcamp aims to address these concerns by providing a supportive environment where participants can learn from real developers and gain insights into overcoming common obstacles. The bootcamp emphasises the importance of networking, allowing attendees to connect with like-minded individuals, potential investors, and industry professionals. Building relationships in this environment can lead to joint ventures and collaborative opportunities in the future. BEST MOMENTS "Property development is a team sport. You need to have people around you who can share the same vision and support program effectively to help you get there." "The bootcamp gives them a clear roadmap, hands-on learning, and case studies to build confidence and take the first step into property development." "It's about building that confidence that anyone can do this. If you want to put your mind to it and are willing to put the work in, anyone can do it." "You don't have to have all the money in the world to be able to do it. Any business goes and raises money, and you're just doing this in property development." "The A-team, or A-teams are built in training, not on game day. Developers are no different." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ BOOK NOW - http://www.propertydevelopersiq.co.uk/
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    34 min
  • Top 10 Challenges in Property Development - Part 8: Design, Sustainability & Value Engineering

    Top 10 Challenges in Property Development - Part 8: Design, Sustainability & Value Engineering
    Dec 1 2025
    In this episode, Jonathan and Kieron delve into the top challenges faced by property developers, focusing on the critical themes of design, sustainability, and value engineering: Building Smart, Not Expensive. They discuss the importance of balancing aesthetic appeal with budget constraints, emphasising the need for effective collaboration between architects and contractors from the outset. KEY TAKEAWAYS Design and Budget Alignment: Property developers must ensure that architectural designs align with budget constraints from the very beginning. Collaboration with Architects and Contractors: Developers should involve architects and main contractors in discussions about design and materials early on. Value Engineering: Value engineering is about optimising design choices to enhance value without compromising quality. It involves making informed decisions about materials and construction methods that can save costs while still meeting design and sustainability goals. Understanding Market Needs: Developers must be aware of the target market and design properties that meet the needs and preferences of potential buyers. Sustainability Considerations: As building regulations evolve towards sustainability, developers need to incorporate energy-efficient systems and materials into their designs. BEST MOMENTS "Over-design, the silent profit killer. Architects often design for beauty, not budget. Designing for their own portfolios, their own ego." "Value engineering isn't downgrading. It's optimising and making the best use of what you've got." "Good design adds value. Overdesign destroys profit." "You need to be that person who is orchestrating, bringing a QS with you to maybe have a sit-down as we do." "Every line on a drawing either adds value or adds cost; your job is to know the difference." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ https://www.propertydevelopersplaybook.co.uk/
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    47 min
  • Top 10 Challenges in Property Development - Part 7: Project Management & Delivery

    Top 10 Challenges in Property Development - Part 7: Project Management & Delivery
    Nov 24 2025
    In this episode of the Property Developer's Playbook Mini Series on the Top 10 Challenges in Property Development, Jonathan and Kieron dive into the critical challenge that distinguishes successful developers: Project Management and Delivery: Running the Site, Not Letting It Run You. They emphasise that even the best contracts and systems are useless if people don't communicate effectively, noting that poor coordination is the main reason most projects fail. KEY TAKEAWAYS Communication is the Biggest Hurdle: Poor coordination and communication, not bad sites or bad deals, are the primary reasons why most property development projects fall apart. The Program is Fundamental: You should never start a construction project without a clear program (Gantt chart), as having "No program equals no control" over time, costs, and resources. It is beneficial to prepare both an internal working program and a client program. Clearly Define Roles & Accountability: Every team member's roles and responsibilities must be defined early in a simple format, like a RACI matrix (Responsible, Accountable, Consulted, Informed), to prevent a "blame loop". Document Everything (Especially Variations): Use central, cloud-based systems (like Google Drive or Dropbox) for document control to ensure the entire team is working from the correct and latest version of the drawings. Verbal agreements on variations must be immediately documented and priced to prevent disputes. Manage Subcontractor Relationships: Keep subcontractors happy by paying promptly and sharing the project program with them, as this gives them sight of the plan and helps them manage their own work schedule, ultimately preventing costly delays. BEST MOMENTS "The truth is, the best systems and contracts mean nothing if the people don't communicate." "If you're already at the blame game point, you've all failed." "According to McKinsey Global Institute, large construction projects take 20% longer to complete and run up to 80% over budget... largely due to poor project management and coordination." "The whole idea of the program is to make sure that everything doesn't clash. Trades don't overlap, deliveries aren't missed, and the long lead times aren't forgotten on products." "If you don't run the site, the site will run you." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ https://www.propertydevelopersplaybook.co.uk/
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    34 min
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