
Reselling Raiders Episode 12 Pricing Strategies
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This episode of the Reselling Raiders podcast is all about pricing strategies when reselling vintage items.
Here are the key takeaways:
Inventory Management:
- The hosts discuss the importance of organized inventory, especially for clothing, recommending the use of numerical labels in boxes to easily locate items (10:13-17:35).
- They share different approaches to inventorying hats, which are often smaller and don't lend themselves to the same box system (19:18-24:31).
Pricing Techniques:
- Sell-Through Rate: They emphasize using the sell-through rate to determine the optimal listing price.
- Over 50% Sell-Through: Price slightly above sold comps to maximize views and potential offers (52:17).
- Under 50% Sell-Through: Undercut the market significantly to move items quickly (54:07).
- Auctions: They suggest using auctions for items with good traction to potentially earn a higher price or for unique items with limited comps (58:12).
Other Topics Covered:
- Hydration! The hosts remind viewers to drink plenty of fluids, especially during long shows (6:07).
- Fire Up's Speeding Ticket Story: They recount a humorous anecdote about buying a valuable jacket at a flea market while getting pulled over for speeding (1:08:29-1:10:17).
- Future Goals: They discuss the importance of setting sales goals to turn reselling into a more profitable and consistent business (42:07).
Overall, the episode provides valuable insights and tips for anyone interested in the world of reselling, particularly those dealing with vintage goods.