[Archive Interview from Jun 28, 2021]

Sondra Samuels has been admirably leading her North Minneapolis community through challenges for more than 20 years. Last year, the founder and CEO of the Northside Achievement Zone - known as NAZ -- relied on her values-based leadership frameworks when the pandemic hit her neighborhood hard followed by the murder of George Floyd just a few miles away. Sondra believes progress comes through unity, “Those of us in any leadership capacity that has to be our rallying cry, I don't move forward without you and you don't move forward without me, no matter how much you think you do.” Sondra talks with Dov Seidman about how she brings people together to have difficult conversations, used a pause to start community healing after George Floyd’s murder and why she believes true justice starts with extending mercy. The two also discuss the moral imperative for leading with empathy and the importance of community leaders.

NAZ is a collaborative of 33 community-based organizations and 8 schools providing family support to make measurable change in North Minneapolis.

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