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Sound Advice- The Music Industry Podcast

Sound Advice- The Music Industry Podcast

Auteur(s): Olly Carter
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Sound Advice is the podcast for independent artists, creatives and anyone interested in the behind the scenes of the music industry. We sit down with music business professionals to navigate the complexities of music marketing, making merch, gigs, AI and so much more. Sound Advice was created to democratise access to music business experts by sharing their best tips and tricks on a free-to-access platform, and so far we’ve spoken to industry professionals from BBC Introducing, AWAL, PRS for Music and so many more. You can listen to our episodes every other Tuesday.Olly Carter Musique
Épisodes
  • #075: Music Mental Health Expert's Guide to Touring | Grace Meadows (Music Minds Matter)
    Sep 9 2025

    Touring can be exciting, but behind the curtain it often brings sleep disruption, financial strain, poor diet, and long periods of isolation, all of which take a toll on mental health. In this episode, I’m joined by Grace Meadows of Music Minds Matter, the mental health arm of Help Musicians, to unpack the realities of life on the road before touring season begins this autumn.


    We discuss why mental health issues are so prevlalent within the creative industries, the work Music Minds Matter are doing and talk through Grace's practical tools and tips for protecting your wellbeing on tour.


    To find out more about Music Minds Matter, including their preventative resources and their 24/7 confidential support line, go to https://www.musicmindsmatter.org.uk/


    If you like this episode please give it a positive rating wherever you're listening, it really helps me grow the show and keep making these episodes..

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    43 min
  • #074: How Live Recordings Could Be Your Best New Marketing Tool | Ben Hutcheson (Setmixer)
    Aug 12 2025

    In this episode, I’m joined by singer-songwriter and music industry professional Ben Hutcheson to explore the power of live recordings for artists. Alongside his own career as a performer, Ben works with Setmixer, a company on a mission to make sure no live show is ever lost, capturing gigs in studio-quality audio within hours of the performance.

    We talk about how artists can use live recordings to connect with existing fans, create lasting memories, and grow their audience. Ben shares stories from the road, insights from working with independent venues, and practical advice for any musician thinking about pressing record at their next gig.

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    33 min
  • #073: Will Your Next Gig Be In Virtual Reality | Phil Charnock (Draw & Code)
    Jul 29 2025

    What if a music video didn’t live on a screen, but unfolded around you in real time? In this episode, I speak to Phil Charnock from Draw & Code, a Liverpool-based immersive tech studio, about their groundbreaking AR collaborations with artist like Skepta and local rapper Koj.

    This episode is all about how emerging technologies are changing the music industry, and whether that's for the better or for the worse. We also dive into the wider potential of augmented reality in music, from live shows to storytelling, fan connection and beyond.

    Find out more about Draw & Code here: https://drawandcode.com/

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    45 min
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