Please welcome Bo Bink to the show. Bo is the "kraamzorg" who supported our family following the recent birth of our second child.

What’s a "kraamzorg," you ask? In the Netherlands, it's part of a system called "kraamverzorgster," a unique form of in-home care provided to every new mother in the days after childbirth. Think of it as a blend of medical checkups, emotional support, breastfeeding guidance, light housekeeping, and hands-on education for new parents, all in the comfort of your home.

Bo has been a "kraamzorg" for 22 years.

We talk about the Dutch model of childbirth, which emphasizes prevention, low medical intervention, and community-based care. Statistically, it leads to some of the best outcomes in the world for both mothers and babies.

Regarding the price of all of this, the total cost of pregnancy, delivery, and postnatal care in the Netherlands is roughly 20% of the U.S. cost.

I'm glad to have Bo here to explain this unique, holistic approach to childbirth.

- Bo Bink on the over-medicalization of childbirth.

"You're not a housekeeper, but you do keep it where needed. Yeah, I mean, especially with laundry… It's all for the greater good."

- Bo Bink on the supportive yet practical role of a kraamzorg.

"This job is more than only after-birth care… It's important that you understand what is asked of you."

- Bo Bink reflecting on the deeper emotional and societal responsibilities of a kraamzorg.

• Bo Kraamzorg
• Bo Bink on LinkedIn

• 02:49 – Introduction to Bo Bink and the Kraamzorg Role
• 05:16 – A Day in the Life of a Kraamzorg
• 08:20 – Why Kraamzorg is Unique to the Netherlands
• 09:54 – Building Trust Through Early Connection
• 11:31 – Empowering Families Through Knowledge
• 14:08 – The Midwife-Kraamzorg Partnership
• 18:25 – When Birth Care Meets Social Support
• 23:12 – Home Birth on a Houseboat
• 27:24 – The Dutch Philosophy on Pain and Natural Birth
• 30:54 – Pain as a Biological Necessity
• 43:14 – Preventing SIDS and the Role of Education
• 57:07 – The Kraamzorg Model Saves Money and Lives

Great ideas. Bold conversations. Be part of it, connect with us on X, Facebook, Instagram, or LinkedIn.

Please welcome my friend Allen Brouwer. Allen is a father of two, an accomplished entrepreneur, a boat and nature lover, and a wicked combination of both good-looking and charming.

We chat about his old company, BestSelf Co., which he co-founded. It was the only company to win both Shopify's Build-a-Business and Build-a-Bigger-Business. And his new company, WithLove, which he also co-founded, offers a deceptively simple, delicious protein and gut health powder specifically made for kids.

(Trust me, there's more to this than meets the eye.)

Thanks for coming on, Allen.

"Every time I tried just making money or building a business because I saw an opportunity or an arbitrage… it just never worked."

- Allen Brouwer on misaligned ventures and how to find purpose.

"If I have one practice that I do consistently… It's prayer."

- Allen Brouwer on how prayer, like meditation, anchors him daily.

"If I didn't know the impact that it had with me personally and the impact that it has had with our customers… it probably wouldn't give me the conviction to keep going."

- Allen Brouwer on how he found resilience in pursuing his purpose.

• WithLove
• WithLove on YouTube
• Allen Brouwer on LinkedIn
• Allen Brouwer on Instagram

• 02:42 – Meet Allen Brouwer and the Story Behind WithLove
• 07:27 – When a Family Health Scare Became a Founder’s Wake-Up Call
• 12:02 – The Kitchen Experiments That Turned Into a Wellness Startup
• 16:07 – The Hidden Link Between Gut Health and Childhood Behavior
• 21:05 – Why Today’s Food Has 50% Less Nutrients—and What That Means
• 25:02 – WithLove’s Product Development and Ingredient Philosophy
• 29:02 – Creating a Parent-Focused Supplement for Nervous System Health
• 33:13 – The Difference Between Profit-Driven and Purpose-Driven Ventures
• 37:42 – Personal Conviction: What Keeps Allen Going Through the Dips
• 42:31 – Allen’s Spiritual Practices, Prayer, and Morning Flow
• 48:04 – How Allen and His Partner Ash Make Life and Business Work
• 53:10 – How to Connect with Allen and Learn More About WithLove

Great ideas. Bold conversations. Be part of it, connect with us on X, Facebook, Instagram, or LinkedIn.

Please welcome my friend Taylor Pearson to the show. Taylor is a fellow father and entrepreneur, the author of The End of Jobs, an essayist with his Interesting Times newsletter, a fellow Tennessean, one of the founders of a long-volatility and tail-risk hedge fund, and a former college football player, where he played offensive line. He's spent the last decade researching and writing about how you can better invest your time and money in an uncertain world, i.e., how to be more antifragile.

Welcome, Taylor.

"Reality has a surprising amount of detail."

"My basic thesis was that we're going through this transitional period where entrepreneurialism, not necessarily starting a business, but thinking more entrepreneurially about your career life, was going to become increasingly important."

• Taylor Pearson
• Taylor Pearson on X
• Taylor Pearson on LinkedIn
• The End of Jobs by Taylor Pearson
• Systemantics: The Systems Bible by John Gall
• Understanding Media: The Extensions of Man by Marshall McLuhan
• The Snowball: Warren Buffett and the Business of Life by Alice Schroeder

• 02:45 – Taylor on Discovering Agency While Teaching in Brazil
• 05:10 – Embracing Responsibility and Trade-Offs
• 09:24 – The Core Message Behind The End of Jobs
• 10:38 – The Rise of Internet Careers from a 2011 Perspective
• 14:30 – Golf as a Meditative Recharging Tool
• 15:20 – Why Biographies Are the Best Way to Learn History
• 18:07 – How AI and Museums Are Changing How We Learn History
• 22:00 – What College Taught Taylor About Interpreting History
• 28:51 – Taylor’s Bias: Technology as the Driver of History
• 35:27 – “Reality Has a Surprising Amount of Detail”
• 36:25 – Tolstoy, War, and the Myth of the Great Man
• 47:08 – Why Systems Fail: Lessons from Systemantics
• 53:38 – Unintended Consequences: Lessons from Vietnam and Beyond
• 55:30 – How to Get in Touch With Taylor via His Interesting Times Newsletter

Great ideas. Bold conversations. Be part of it, connect with us on X, Facebook, Instagram, or LinkedIn.