Épisodes

  • Stagers: Unlock Faster Cash Flow and Bigger Wins with Nick Narodny of Titus
    Sep 20 2025

    Have you ever heard a seller say, “Staging sounds great, but we just can’t afford it right now”? I have! Maybe you have too! But what if there were a way for your clients to stage their home today and not pay a single dollar until closing?

    That’s exactly what Nick Narodny set out to solve with his company, Titus. Nick grew up surrounded by real estate—his parents and even his little brother are Realtors and he was building websites for agents back in eighth grade. Fast forward to now, he has created a platform that tackles one of the biggest challenges we face as stagers: getting clients to say yes.

    According to stats, only about 20% of homes are staged right now. That means there’s an enormous untapped opportunity waiting for us. In this conversation, Nick dives into why sellers and agents hold back on staging, how agents are leveraging staging to win more listings, and some surprisingly creative ways people are using Titus; from sellers buying furniture for buyers to agents boosting their commissions by offering pay-at-close staging.

    By the end of this episode, you’ll walk away with fresh ideas, new talking points, and a clearer strategy for pitching staging to both clients and agents.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • The current state of staging and why there’s room to triple (or even quadruple) the number of staged homes.
    • The top reasons sellers and agents skip staging and how to shift the conversation to get more “yes”.
    • Tools and resources Titus provides to help home stagers scale their businesses.
    • The broader vision for payment innovation in real estate and what it could mean for the future of staging.

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome
    • Titus Website: gotitus.com

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible
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    29 min
  • Pricing Mindset Shifts for a Profitable Staging Business
    Sep 13 2025

    I’m sure you know how the math works. You’ve probably sat down more than once to calculate exactly what you need to charge to make a profit. There is no problem until when it is time to say that number out loud to a client. It is then that it suddenly feels almost impossible. Belive me, it is not jut you.

    Here’s the truth: pricing is never just about the math. You can have the most perfect spreadsheet in the world, but if your mindset isn’t there, none of it matters. In this episode, we’re going to talk about what’s happening in that gap between knowing your numbers and actually holding them in a conversation. We’ll look at why fear shows up when you raise your rates, why your brain reacts like you’re in danger, and how to train yourself to move through it so quoting your price feels calm and confident. Beyond that, I also share one of my favorite tools to help you anchor your value.

    If you’ve been struggling to hold firm on your rates, or if you find yourself freezing up when you get to the money conversation, this is for you. We’re going past the spreadsheets and into the psychology of pricing—because the numbers are only half the story.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • Why fear is a normal response when you raise your prices
    • How to retrain your brain to feel safe quoting your real number
    • The difference between math protecting your business and mindset sustaining it
    • How to use hero metrics to speak about your value with clarity

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible

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    19 min
  • Why Your Staging Prices Must Rise to Stay Profitable
    Sep 6 2025

    Ever catch yourself thinking, “If I raise my staging prices, will I lose clients”? You’re not alone. But here’s the truth: home staging costs are rising whether you like it or not…tariffs, trucking fees, replacement inventory, all of it. And if the pricing in your staging business has not changed in the last year, it’s already outdated.

    In this episode, I break down why holding onto your old rates is quietly sabotaging your profits, your growth, and even your sanity as a staging CEO. You’ll hear the mindset shifts and practical math behind raising your rates without apology (even if your brain feels terrified at first). We talk about the “hidden treadmill” of inventory costs, why undercharging stretches your break-even point forever, and the simple levers you can pull right now to protect your margins.

    I’ll also share how to reframe price increases for your clients so they see the value, not the politics or inflation talk. And most importantly, you’ll walk away with the challenge to step into true leadership—because raising your prices isn’t greed, it’s stewardship. It’s how you build a staging business that thrives.

    If you’ve been waiting for a sign, this is it. Press play, and let’s raise those rates like the CEO you came here to be.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • Why pricing for today keeps you stuck, and why you need to price for the business you’re building
    • The hidden treadmill of inventory costs and how it erodes your profits
    • Simple math that shows you can raise rates and still make more while serving fewer clients
    • How to reframe price increases so clients see value

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome
    • Follow Marianne on Instagram: www.instagram.com/homestagercoachmarianne
    • Marianne’s website: www.coachingbymarianne.com

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible
    Voir plus Voir moins
    21 min
  • 3 Powerful Ways Home Stagers Win More Business With Marianne Cherico
    Aug 30 2025

    Ever wonder why some stagers seem to effortlessly attract high-end real estate agents while others struggle to get noticed? Or why certain staging businesses explode with growth while others stay stuck in the same patterns year after year?

    Meet Marianne Cherico, a personal and professional development coach for home stagers with 27 years in real estate and nearly two decades of staging under her belt. In this episode, Marianne pulls back the curtain on everything from developing your signature style that gets you remembered, to the exact messaging that makes agents see you as their secret weapon for winning listings. She shares real stories from her coaching clients who've gone from zero to spanning multiple states, and why she actually wants her clients to hear "no" 50% of the time.

    This conversation is packed with those "aha" moments that make you want to immediately revamp your entire approach to working with clients and agents. Marianne did not just talk theory. Like she always does, she gives the specific language, mindset shifts, and strategic moves that transform stagers from order-takers to indispensable business partners.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • How to shift from competition to collaboration with other stagers and build a network that lifts everyone up
    • How to develop a signature style that makes you memorable and gets you design jobs
    • Why pricing yourself so 50% of your clients say no is actually the goal,
    • The presentation and follow-up system that keeps you top-of-mind with agents without feeling salesy or pushy

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome
    • Follow Marianne on Instagram: www.instagram.com/homestagercoachmarianne
    • Marianne’s website: www.coachingbymarianne.com

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible

    Voir plus Voir moins
    37 min
  • How to Delegate Staging Without Losing Clients or Quality
    Aug 23 2025

    There's a pattern I see repeatedly with successful staging business owners that's quietly sabotaging everything they've built. They're showing up to every install, running every consultation, personally styling every pillow, and wondering why they feel like they're drowning despite having a team on payroll.

    But here’s the reality: if you're still the primary technician, you haven't built a business. You've built yourself a very expensive job with multiple employees to manage.

    In my coaching work with staging CEOs, especially inside Accelerate, I see this tension constantly. Staging business owners who are afraid that stepping back from client-facing work will lower quality, so they stay in the grind . But the exhaustion they feel doesn’t come from the amount of work. It comes from a deeper misunderstanding: your value as a CEO is very different from your value as a solo stager.

    That’s why today I’m sharing the exact framework I used to transform my business from “Lori’s company” into Rethink Home Interiors—, with systems ensuring quality without requiring my physical presence at every project. It is also the approach that is helping Accelerate owners reclaim their role as CEO without sacrificing the standards that built their reputation.

    I hope this episode becomes a turning point for you, revealing how to delegate staging tasks so you can step out of the technician role and step fully into business ownership.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • The Real Source of Your Exhaustion (And It's Not What You Think)
    • How to create systems for quality instead of being the quality control bottleneck yourself
    • What clients genuinely care about versus what your perfectionist brain thinks
    • How to use the 10-80-10 Framework for delegating without losing your standards or your mind

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible
    Voir plus Voir moins
    21 min
  • The Neuroscience of Reclaiming Your CEO Time
    Aug 16 2025

    Picture this: you're on a two-week vacation in Austria. The air is crisp, the scenery is breathtaking, and your phone is blissfully quiet. Not because your home staging business is falling apart, but because it's running better than ever. Projects are getting completed, clients are thrilled, and your team is stepping up, filling in gaps, and owning their roles. You're not "checking in" every five minutes…you're actually relaxing.

    Sounds dreamy??? Yes, it is! But that does not happen by accident. It is not luck, and it is not because everything magically fell into place the day you left. It's the result of reclaiming your CEO time before you thought you were ready. It is a reward of putting the right structures and support in place so you can step away without fear, guilt, or chaos waiting for you when you get back.

    In this episode of the Staging Sips podcast, I am going to walk you through how to stop running your business from a place of reactivity and start leading it from a place of intention. You'll learn how to strategically remove yourself from work that doesn't require your unique genius, why "waiting for the right time" is actually a trap that rewires your brain to stay busy, and the exact mindset shift that moves you from panic mode into builder mode.

    If you've been wearing every hat, clinging to every decision, and telling yourself this is "just a busy season"…it's time to see what's really possible when you protect your CEO hours like your most valuable asset.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • Why capacity before you’re ready is the fastest path to sustainable growth.
    • The two CEO filters and how to apply them to every task.
    • The exact mindset shift that moves you from panic mode into builder mode.
    • Practical “buy-back” moves to free the right hours for the right work.



    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!



    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible
    Voir plus Voir moins
    18 min
  • What If Wanting It More Is the Problem
    Aug 9 2025

    This episode is recorded with “special sound effects that you may hear,” which buttresses this conversation about interrupting patterns that sneak into our daily operations as home staging business owners. The kind of patterns that don’t just slow us down but quietly sabotage the very growth we’re working so hard to create.

    Today, I’m sharing one of the most important mindset shifts I’ve made and helped my clients make in their staging businesses: realizing that wanting success more isn’t always the answer. Sometimes, it’s the problem.

    We often have the constant drive to push harder, say yes to everything, discount just enough to close the deal, or keep our phones by our side all night just in case a client reaches out. We convince ourselves that landing the next project, hitting that revenue goal, or the emergency install squeezed into an already maxed-out calendar is the right thing for our business.

    But underneath that hustle is often anxiety dressed up as work ethic, and it’s costing us more than we realize.

    Starting with the experiences of other home staging business owners who’ve lived through that same cycle, you’ll also hear how making small but intentional shifts, rooted in what I call sufficiency energy, can help you lead your staging business with more clarity, confidence, and ease without dialing down your ambition.

    I hope this episode helps you exhale, assess your position, and make one powerful move toward the kind of home staging business that holds your success, not just chases it.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • Why obsession energy often leads to burnout, micromanaging, and decision fatigue and how to interrupt that cycle
    • Real-life client examples and personal stories from inside Rethink You Accelerate that show how these patterns play out (and how to shift them)
    • Mindset tools to support better decisions, cleaner processes, and business boundaries that actually build trust
    • How to spot the subtle ways you’re operating from fear — and how to return to belief

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible
    Voir plus Voir moins
    21 min
  • How to Build Capacity in Your Staging Business Before You Feel Ready
    Aug 2 2025

    You know that moment when things are finally starting to click in your staging business. More inquiries, more visibility, more momentum, and yet behind the scenes, it feels like one more client might break the whole system? That’s what we’re talking about today.

    This episode is for the home staging business owner who knows it’s time to expand but feels stuck waiting for the “right time.” It is also for the staging CEO juggling growth with resistance, order with chaos, and strategy with self-doubt. If your brain is whispering, “I’m not ready,” but your calendar and cash flow say otherwise, you might want to pay attention because your business is already signaling that it’s time to grow, whether you feel ready or not.

    This conversation isn’t just about systems and structure. It is about what happens in your mind when your business starts demanding more of you. Today, I’ll walk you through what capacity actually looks like, why your hesitation is normal (but costly), and what small, bold moves shift you out of hustle and into real leadership.

    WHAT YOU'LL LEARN FROM THIS EPISODE:

    • The real definition of business capacity
    • Why your brain throws up resistance every time you try to expand
    • How undercharging is actually a capacity problem
    • The three essential beliefs that successful CEOs use to build capacity before they feel ready

    RESOURCES:

    • Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
    • Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
    • Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
    • Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
    • Follow Lori on Instagram: www.instagram.com/rethinkhome

    If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

    ENJOY THE SHOW?

    • Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
    • Follow over on Spotify, Stitcher, Amazon Music, or Audible

    Voir plus Voir moins
    20 min