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Steps to Sold: The Ultimate Business Sale Podcast

Steps to Sold: The Ultimate Business Sale Podcast

Auteur(s): Chris Sater & Brandon Bourgeois
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À propos de cet audio

Steps to Sold Podcast is your go-to resource for expert insights on buying and selling businesses. Hosted by experienced business brokers Chris Sater and Brandon Bourgeois of Sunbelt Business Brokers of Louisiana, this podcast provides actionable advice, industry trends, and behind-the-scenes strategies to help business owners successfully navigate the sales process.


Each episode will cover essential topics such as business valuation, preparing for a sale, finding the right buyer, deal structuring, and avoiding common pitfalls. Whether you're a business owner looking to sell, an entrepreneur seeking opportunities, or just curious about the world of business transactions, Steps to Sold will equip you with the knowledge you need to make informed decisions. Tune in for real-world experiences, expert guidance, and valuable tips to maximize your business's value and ensure a smooth transition to the next chapter.

© 2025 Steps to Sold: The Ultimate Business Sale Podcast
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Épisodes
  • The 5 Most Valuable Things in Your Business (That You’re Probably Undervaluing)
    Jul 10 2025

    Summary
    In this episode, Brandon Bourgeois and Chris Sater discuss the five most undervalued assets in business that owners often overlook. They explore the importance of documented systems, a strong team, customer base quality, digital reputation, and the pitfalls of overvalued assets like improvements and inventory. The conversation emphasizes the need for business owners to recognize and enhance these undervalued aspects to increase their business's market value and appeal to potential buyers.


    Takeaways
    Revenue is not the most important value of a business.
    Buyers prioritize repeatability, transferability, and scalability.
    Documented systems and processes are crucial for business value.
    A strong and autonomous team adds significant value to a business.
    Quality of the customer base is essential for long-term success.
    Digital assets and online reputation are increasingly important in today's market.
    Improvements made to a business are often overvalued by owners.
    Inventory can be a liability if not managed properly.
    Future contracts do not guarantee immediate value or cash flow.
    Previous offers should not dictate current business valuation.


    Chapters
    00:00 Introduction to Undervalued Business Assets
    02:53 Myth Busting: Revenue Isn't Everything
    05:51 The Importance of Documented Systems
    08:54 Building a Strong and Autonomous Team
    11:48 Understanding Customer Base Quality
    14:36 The Role of Digital Assets and Reputation
    17:21 Overvalued Assets in Business Sales
    20:33 The Impact of Inventory on Business Value
    23:21 The Reality of Future Contracts
    25:57 The Myth of Previous Offers
    29:16 Final Thoughts and Key Takeaways

    Keywords
    business valuation, undervalued assets, business sales, revenue, customer base, digital reputation, business systems, team management, inventory management, business contracts

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    50 min
  • Signs It’s Time to Sell Your Business – Recognizing the Right Moment Before It Passes
    Jul 3 2025

    Summary
    In this episode of the Steps To Sold Podcast, hosts Brandon Bourgeois and Chris Sater discuss the critical signs that indicate when it's time to sell a business. They explore common myths surrounding business sales, the importance of preparation, and the impact of family dynamics on succession planning. Through real-world stories, they highlight the consequences of waiting too long to sell and emphasize the need for proactive strategies to maximize business value. The conversation also covers the significance of understanding business valuation and the role of timing in the selling process, ultimately encouraging business owners to be prepared for unexpected changes.

    Takeaways

    • Most business owners wait too long to sell.
    • There's rarely the perfect time to sell.
    • Don't walk into the process of wanting to sell, not knowing.
    • Burnout or declining passion is a key sign.
    • You need to be proactive.
    • Don't wait till your employees start looking around.
    • The process of sale doesn't start when you call us.
    • You can either grow or die.
    • Don't miss that window of opportunity.
    • Your retirement plan is your kids.

    Chapters

    00:00
    Recognizing the Right Time to Sell Your Business

    02:39
    Myths and Misconceptions About Selling

    05:29
    Key Signs Indicating It's Time to Sell

    08:20
    The Importance of Business Preparation

    10:51
    Family Dynamics and Succession Planning

    13:45
    Real-World Stories of Timing and Selling

    18:16
    Proactive Strategies for Business Owners

    22:45
    Final Thoughts on Selling Your Business

    Keywords
    business selling, timing, preparation, myths, family dynamics, valuation, proactive strategies, real-world stories, business owners, succession planning

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    36 min
  • From LOI to Close: What Really Happens Behind the Scenes
    Jun 19 2025

    Summary
    In this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater delve into the intricate process of transitioning from a Letter of Intent (LOI) to closing a business deal. They discuss the common misconceptions surrounding LOIs, the importance of timelines, and the critical role of due diligence. The hosts emphasize the necessity of involving the right professionals, such as accountants and attorneys, and the significance of preparation in ensuring a smooth transaction. They also highlight the emotional aspects of the process and the broker's role in managing expectations and keeping the deal on track. Ultimately, the conversation serves as a comprehensive guide for sellers and buyers navigating the complexities of business sales.

    Takeaways
    The LOI is just the beginning of the deal process.
    Timelines are crucial and should be adhered to strictly.
    Involving the right professionals early can save time and stress.
    Preparation is key to a successful sale.
    Buyers and sellers should manage their expectations throughout the process.
    Communication is essential to avoid misunderstandings.
    Due diligence can uncover issues that affect the deal.
    Emotional readiness is important for both buyers and sellers.
    The broker plays a vital role in facilitating the deal.
    Understanding the terms of the LOI is critical for both parties.

    Chapters
    00:00 Understanding the LOI: The Journey Begins
    05:12 Timelines and Deadlines: Keeping the Deal on Track
    09:00 The Role of Due Diligence in Closing
    13:29 Preparing for Post-LOI: The Importance of Readiness
    18:37 Navigating Financing and Legal Considerations
    21:49 Changes to the LOI: Implications for the Deal
    25:57 Emotional Preparedness: Counting the Money Before It's There
    26:55 Navigating Working Capital and Buyer-Seller Dynamics
    29:29 The Role of Brokers in Deal Structuring
    31:29 Managing Expectations and Communication
    35:11 Preparation: The Key to Successful Transactions
    37:43 Understanding the Post-LOI Phase
    39:50 The Importance of Relationships in Transactions
    41:46 Financial Preparedness and Common Pitfalls
    43:14 Reps and Warranties: Protecting Both Parties
    45:36 Closing the Deal: What to Expect
    51:11 Final Thoughts and Best Practices

    Keywords
    LOI, closing, due diligence, timelines, financing, brokers, business sale, seller, buyer, transaction


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    52 min

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