What does it really take to leave your 9-to-5 and build a thriving photography business? In this candid episode, Janine reveals her journey from corporate engineer to full-time wedding and portrait photographer — and the no-BS strategies that got her there. Joined by seasoned coach Steve and host Ronan, the trio break down the mindset, systems, and money moves photographers need to make the leap without burning out or going broke.

• 💼 The Escape Plan: How Janine banked every dollar from her weekend weddings and replaced her corporate salary before quitting.
• 🧠 Fear vs. Freedom: What’s really holding photographers back — and how to reframe the "golden handcuffs" of your 9–5.
• 💰 Test Before You Leap: Why Steve coaches photographers to simulate full-time income before handing in their notice.
• 🧾 No More 'Toy Spending': Ronan’s no-nonsense advice on paying yourself first and building real business habits.
• 📊 Business Before Lenses: The overlooked power of mastering business systems before chasing the next big photography workshop.
• 🔄 Two Exit Strategies, One Rule: Janine’s non-negotiable for transitioning from weddings to portraits without risk.
• 🌱 The Entrepreneur's Upbringing: Why growing up around risk-takers gives you a different edge — and how to build that muscle if you didn’t.

Whether you're side hustling your way through the weekends or standing at the edge of full-time freedom, this episode will challenge your thinking, sharpen your strategy, and make you ask: What’s really stopping me?

🎧 Hit play and plan your own great escape.

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Steve Saporito: Serial portrait studio owner and photography educator.
• Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Running a photography business while raising kids? You’re not alone - and you’re definitely not doing it wrong. In this high-energy, no-fluff episode, Jeanine, Steve, Ronan, and Jonathan get real about what it actually takes to thrive as both a parent and a business owner. From toddler-proofing your studio to using nap time as power hour, this episode is packed with the gritty, funny, and game-changing hacks you never knew you needed.

Whether you’ve got a baby on your hip or a teen dodging chores, this is your behind-the-scenes guide to making it all work - without losing your mind (or your business goals).

Episode Highlights:

• The guilt trap: Why parent guilt is real—and how to flip it into motivation
• Smart hacks for scheduling shoots, editing, and admin around nap time
• Age-appropriate studio tasks to involve your kids (and why it matters)
• Turning boring chores into gamified productivity wins
• Real talk: How parenting builds better business instincts (and vice versa)
• The secret ROI of letting your clients see your kids
• Why “there’s always time”—if your why is strong enough

For photographers who:

• Feel torn between family and business
• Want time management tips that actually work
• Love real stories, not perfection
• Believe in raising difference-makers at home and behind the lens

Press play now and walk away with a toolkit to run your business with your kids - not in spite of them. Tune in and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Steve Saporito: Serial portrait studio owner and photography educator.
• Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

If you’ve ever felt like your sales are a rollercoaster—busy one week, crickets the next—this episode is your wake-up call. Steve, Ronan, and Jonathan pull back the curtain on the hidden habits and mindset traps that sabotage consistency in your photography business.

From elevating client lifetime value to unlocking the real power of average sale, this conversation will challenge the way you think about marketing, retention, and growth. Whether you’re shooting boudoir, newborns, or branding sessions—this episode will make you rethink what it really takes to scale sustainably.

• Why chasing only new leads is killing your long-term revenue
• The sales myth that’s costing photographers thousands
• The #1 overlooked strategy for consistent bookings
• How to build “clients for life” who keep coming back (and referring!)
• The mindset shift that turns $300 clients into $1300 ones—without feeling “salesy”
• What to do right now if your calendar feels empty

Stop treating your business like a seasonal gig. Tune in and discover how to create consistency, momentum, and freedom—on your terms.

👉 Press play now and join the Difference Maker Revolution.

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Steve Saporito: Serial portrait studio owner and photography educator.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Are your Facebook ads falling flat? Feel like you're shouting into the void and still booking no clients? You’re not alone—and you’re not broken. In this episode, Steve, Ronan, and Jonathan unpack the real reasons photographers struggle with Facebook marketing—and how to fix it. From defining your true client avatar to using ad copy that speaks directly to their secret desires, this conversation is a must-listen for any photographer tired of wasting money on ads that don’t convert.

You’ll walk away with a clear, step-by-step roadmap to attract quality leads, turn them into paying clients, and make your marketing finally work for you.

• 🎯 Why “quality leads” aren’t found—they’re made
• 🧠 The mindset shift that separates booked-out pros from frustrated photographers
• 🗣️ How to speak your client’s language—and stop blending into the noise
• ✍️ Jonathan’s exact ad copy formula (it’s gold)
• 💸 Why luxury brands do use offers—and how you can without cheapening your brand
• 😱 The biggest mistake photographers make before they even launch an ad
• 📈 How scarcity, FOMO, and a clear call to action transform clicks into bookings

If you’ve ever said, “Facebook just doesn’t work for me”… this episode will flip the script.

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Steve Saporito: Serial portrait studio owner and photography educator.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

What if your studio could do the selling for you?

In this game-changing episode, Steve, Ronan, and Jonathan reveal how subtle shifts in your studio setup can turn curious visitors into loyal, high-spending clients—without you ever feeling like a “salesperson.”

Whether you're building your first studio or rethinking your current setup, this episode is packed with surprising insights and proven strategies to transform your space into a silent sales machine.

🔥 In this episode, you’ll discover:

• The psychological secret behind where you place products (and why it matters)
• Why ditching the term “sales room” could increase client trust—and sales
• The one setup mistake that kills emotional buying (and how to fix it)
• How to create an immersive experience that makes clients want to buy
• Why simplicity beats a studio packed with props every time

🎯 This isn’t about selling harder. It’s about designing smarter.

Listen now and see why getting “Steve-ified” might be the best business move you make this year.

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Steve Saporito: Serial portrait studio owner and photography educator.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Is AI going to destroy the photography industry—or elevate it?

In this eye-opening episode, Steve, Ronan, and Jonathan dive deep into the real difference between photographers who will thrive in the age of AI… and those who won’t survive it. Spoiler: It’s not about gear, editing skills, or even talent. It’s about something deeper.

If you’ve ever wondered how to stay relevant, build deeper client relationships, and create work AI could never replicate, this is the conversation you’ve been waiting for.

🔥 In this episode:

• Why “pretty pictures” won’t save your business from AI
• The truth about client avatars (hint: it’s not demographics)
• A powerful breakdown of what clients really want—and how to deliver it
• How one emotional discovery call unlocked multiple future sales
• The real reason clients buy wall art—and why AI can't touch it
• How AI can give you back your time (so you can spend it hugging clients, not retouching skin)

👀 This episode is a must-listen if:

• You're worried AI will make your job irrelevant
• You want to create experiences that actually matter to clients
• You're ready to shift from surviving to thriving in a changing industry

👉 Hit play and start future-proofing your photography business—before AI eats your lunch.

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Steve Saporito: Serial portrait studio owner and photography educator.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

What if every wedding you photograph could hand you 4–6 portrait bookings, multiple album sales, and long-term client relationships—without spending a cent on ads?

In this episode, Steve, Ronan, and Jonathan unpack how wedding photographers can get paid to market by flipping the way they view weddings—from one-time events into ongoing portrait pipelines and client connection engines.

If you’ve ever thought weddings were exhausting one-offs, this will change your game.

💥 Highlights photographers can't afford to miss:

• How to turn every wedding into 4+ portrait bookings (yep, even before the vows!)
• 
  
• The one question to ask on the wedding day that can lead to a $3K wall art sale
• 
  
• How to emotionally connect with the entire family—not just the couple—and turn that into profit
• 
  
• Why bridesmaids and groomsmen are your next ideal portrait clients (and how to approach them without being salesy)
• 
  
• The genius behind anniversary calls, “forever sessions,” and gift registries that train clients to want more
• 
  
• The marketing power of “being remembered”—and how a simple card can unlock repeat business
• 
  

📸 Whether you're deep in weddings or looking to build your portrait biz without starting from scratch, this episode will show you how to mine your past weddings for future income.

🎧 Hit play and learn how to turn every "I do" into long-term revenue.

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• 
  
• Increase conversions with ideal clients.
• 
  
• Build long-term client relationships.
• 
  
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.

• Jonathan Ryle: Photography marketing funnel specialist.
• 
  
• Steve Saporito: Serial portrait studio owner and photography educator.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

In this episode of the Difference Maker Revolution podcast, hosts Ronan, Jeanine, and Jonathan dive deep into the transformative power of AI in the photography industry. They discuss how photographers can leverage technology to enhance their workflow, improve client relationships, and ultimately deliver more meaningful experiences.

Key Takeaways:

• The Role of AI: Discover how AI can automate tedious tasks like retouching and culling, freeing up photographers to focus on what truly matters—connecting with clients and delivering exceptional value.
• Client-Centric Approach: Learn why understanding your ideal client is crucial for success. The hosts emphasize the importance of creating client avatars to tailor services and marketing strategies effectively.
• Continuous Improvement: The conversation highlights the necessity of a growth mindset. The hosts share personal anecdotes and insights on how incremental improvements can lead to significant results over time.
• Community and Collaboration: The power of networking and learning from peers is discussed, showcasing how collaboration can amplify success in the photography business.
• Real-World Applications: The hosts recount experiences from recent workshops, illustrating how practical role-playing and feedback can enhance learning and skill development .

🎧 Tune in now and take your photography business to the next level!

Join the Difference Maker Revolution!

Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.

The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:

• Generate highly targeted leads.
• Increase conversions with ideal clients.
• Build long-term client relationships.
• Create consistent, predictable revenue.

This show is hosted by industry experts:

• Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.
• Jonathan Ryle: Photography marketing funnel specialist.
• Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.

Tune In for Real-World Strategies

Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.

Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.