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The NFL's Media Empire Goes All the Way Back to 1961

The NFL's Media Empire Goes All the Way Back to 1961

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 From black-and-white TVs to billion-dollar streaming rights, the NFL’s rise has always been powered by the screen. In this episode, Zach breaks down how the league turned television into its greatest revenue machine — starting with the 1961 Sports Broadcasting Act that made national TV deals legal, through Monday Night Football’s prime-time revolution, Fox’s audacious 1994 coup, and today’s streaming arms race with Amazon, YouTube, and Netflix.

You’ll learn why networks overpay for NFL exclusivity, how the current $12 billion-per-year media split works, and what the next era of rights negotiations could look like. Because from CBS in the ’60s to Amazon in the 2020s, one truth has never changed — the money always tells the story.

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