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This founder built an AI Writing Product that serves 4 million customers and got acquired in 2 years.

This founder built an AI Writing Product that serves 4 million customers and got acquired in 2 years.

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 Abhi Godara is the Founder & CEO Rytr. He is also the Founder & CEO at HelpTap. Rytr is an AI writing assistant that helps you create high-quality content, in just a few seconds, at a fraction of the cost! In today’s episode, We discusses the initial stages of his startup, where they utilized organic channels like LinkedIn, Facebook, and Reddit for marketing. He also discusses acquiring training data and recommends strategies depending on the domain, mentioning that GPT can work with a limited number of examples. Abhi highlights the importance of user experience in differentiating his product from competitors. Tune in to hear Abhi's insights and experiences in building Latitude and how you can apply these lessons to your own business. Find the full transcript at: https://www.aiproductcreators.com/ Where to find Abhi Godara: • LinkedIn: https://www.linkedin.com/in/abhimanyugodara/ Where to find Dhaval: • LinkedIn: https://www.linkedin.com/in/dhavalbhatt In this episode, we cover: 00:00:00 - Introduction 00:03:25 - Abhi's motivation for building an AI copywriting tool 00:05:15 - Strategies for acquiring the first thousand customers 00:09:40 - Differentiating the product in a competitive market 00:12:21 - Acquiring and using training data for AI models 00:13:50 - The story behind the acquisition by Copysmith 00:15:08 - The future of AI in content creation and advice for AI creators Transcript:- Dhaval: This founder built an AI writing product that serves 4 million customers, and it got acquired in two years from Founding Date in this episode, we discuss his product development approach that differentiates his Gen AI writing product from the plethora of other gen AI writing products in the market space. We discuss his product differentiation strategy, his training, data gathering approach, and how he got his company acquired. Today my guest is Abhi Godara. He's the founder and CEO of Rytr and AI writing assistant that helps you create high quality content in just a few seconds at a fraction of the cost. Welcome to the show, Abhi tell us about your product. Where are you at with it? what's the four 11? Abhi: Right thanks Dhaval for having me. so I'm founder and CEO of Rytr one of the largest and probably the first one in the market AI writing platform. We have been there since last couple of years now. now we are serving close to 4 million customers all over the world with with close to perfect ratings pretty much on all the platforms. So it's been an amazing journey in terms of how, the platform has scaled which allows a lot of these content creators. Marketers And professionals to create really high quality copies across a range of use cases, purely through ai. So things like email writing, blog writing product description ads, you name it. Everything can be generated through our platform. Dhaval: When did you found the company? Abhi: So this was back in 2021 actually when we started working on this. although I've been in the AI space for a long time. but this idea took off only when OpenAI came to life back in 2020. So I was following that closely. And then when GPT 2 and then GPT 3 came out, and we bounced on that seemed like a great opportunity to build something like this and just to give you some background to that. Again I've been an entrepreneur for most of my career. And, when, one thing I've always found that content creation is a pain, especially when you're a small team just starting it's a fact that many startups and professionals fail because they do not possess the effective marketing and copywriting skills. While dabbling with GPT 3 on another sort of chat bot project, I realized the potential of this technology and the market it could address. And at that time we looked around and evaluated existing platforms and found the experience a bit frustrating. And decided, okay, let's give the market what it deserve. And that's how the AI writing tool was born. I think we were probably in the first six months of this technology when it came out. We launched this and yeah there is no looking back since then. From zero to almost 5 million customers now. Dhaval: Wow. 5 million customers in less than two years. Did you bootstrap this? Was this venture funded? Tell us a little bit about the financial side of the business, if you may. Abhi: Yes, absolutely. So the funny story is , it was completely bootstrap zero external financing or capital reached. We had a acquisition as well, last year now part of a bigger umbrella company called copysmith. And yeah, it was always a small team and even. As of today, we are just four people. It's a very, very small lean team. And for the first six to, I think nine months, it was just two of us, me and my co-founder, and we were just doing pretty much everything. So yeah, it's been a lean journey completely bootstrapped and even as of today we are a very small team that is focused on product and high quality customer support. Dhaval: Okay. We'll switch...

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