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This founder built an AI product to replace your employer with AI.

This founder built an AI product to replace your employer with AI.

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 James Clift is the Founder at Durable. He is the former Founder at KarmaHire, WorkStory. VisualCV and Holopod. He building businesses since 2005. In today’s episode, We discusses the benefits of large language models (LLMs) like GPT-3, emphasizing their ability to generate human-like text that can be used for a wide range of applications, including content creation for websites. He also emphasizes the significance of having a data-driven approach to fine-tune the models and make them more effective for different business categories. James shares his experience of finding partners with AI expertise, highlighting the importance of networking and being involved in communities like South Park Commons. He believes in sharing work and attracting like-minded individuals to join the venture. Tune in to hear James's insights and experiences in building Durable and how you can apply these lessons to your own business. Find the full transcript at: https://www.aiproductcreators.com/ Where to find James Clift: • LinkedIn: https://www.linkedin.com/in/jclift/ Where to find Dhaval: • LinkedIn: https://www.linkedin.com/in/dhavalbhatt In this episode, we cover: 00:00:00 - Introduction 00:03:50 - The story behind Durable and its AI-powered website building platform 00:07:22 - The importance of user feedback in AI model training 00:10:49 - Fine-tuning and prompt engineering for LLMs 00:11:22 - Best practices for partnering with technical teams 00:12:27 - Durable's growth, funding, and team size 00:13:20 - Remote work culture at Durable 00:13:49 - Finding AI expertise and attracting technical partners 00:15:16 - The value of sharing your work and attracting like-minded people 00:16:20 - The future vision for Durable Transcript:- Dhaval: This founder built an AI product to replaces your employer with ai. Yes. You heard that right? Your employer, James, is our guest in today's show, he shares his learning on how he built a product in a hyper-competitive market space. James Clift is a founder of durable. Durable, makes owning a business easier than having a job. He's a former founder of KarmaHire WorkStory, VisualCV and Holopod. He has been building businesses since 2005. Welcome to the call. James, tell us about your product. James Clift: Awesome. Yeah, so Durable is the fastest way to build a website on the internet. In three clicks, in 30 seconds, you can generate a business website using ai. And not only can you make a website, we've got the rest of the stack as well to operate a business, we've got a CRM, an invoicing tool a financial account. So essentially everything you need to start and grow your business in just a few click. . Dhaval: Wow, that's very powerful vision where do you sit in your market space? are you serving a specific customer segment? James Clift: Yeah, so we're totally focused on solo operators, so anyone that runs a solo business. So primarily those are service-based companies, so everything from a web designer, marketing contractor, copywriter to more traditional physical service companies like Lawn care, home Services. Plumbing contractors, skilled trades. So essentially anything where you're trading your hours for dollars or your hours for projects we're a great fit for if you're selling goods on the internet or you have a brick and mortar store, we're not the best solution there, but solo service-based companies is our primary market right now. Dhaval: How did you differentiate yourself in this crowded market space? I believe it may be high competition market space. But You have, you seem to have found reasonable amount of success based on what I have seen about you online. How did you create that differentiation for your product? James Clift: Yeah, I think there's a lot of ways to look at markets like most markets are very large on the internet, and for us it was a few things. So one is bundling, so providing all the tools you need to run your business under one login. So that was a big value add from the start. So you don't have to learn five different tools. You don't have to pay for five different subscriptions or 10 different subscriptions. It's everything you need under one platform. And then the other piece is what can you actually do 10 times better than everybody else? And for us it's the speed of actually getting a website. Out to market. So instead of taking, typically it's weeks to get a website live, if you're really good it's days. If you're really, really good, it's hours. We actually do that in minutes. So there's this order of magnitude that makes that thing faster, or that business process faster. And it actually unlocks a lot of creativity, a lot of, just makes it more fun and playful, not stressful. And I think you open up these brand new markets by just anytime there's an order of magnitude step change. Something's 10 times faster, 10 times better, 10 times more intelligent. That creates these huge opportunities. And I think AI as a platform is definitely ...

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