An RFP hits your inbox. What's your next move?

APMP discussions suggest most small businesses will dive straight into requirements - no strategy, no analysis, just hope. Meanwhile, they'll spend 40+ hours and $2,100-$10,000 per response with lottery-level odds of winning.

In this episode, I'm breaking down the 5-question go/no-go framework and why it changes everything about how you approach government contracting.

What we cover:

• Why most small businesses are winging their RFP responses (and losing)
• The 5 strategic questions that prevent proposal disasters
• Why pricing strategy must come BEFORE proposal writing

This episode builds on our strategic positioning approach and sets the foundation for our upcoming deep dives into RFP analysis and professional proposal design.

Resources mentioned:

• Go/No-Go Decision Template: https://docs.google.com/spreadsheets/d/1a617XAkMjW5CkkIpQRHh7iKAJ42Q3EDbILA7HJ08sqU/edit?usp=sharing
• Stop Chasing RFPs video: https://youtu.be/eGyQqyJkPKA
• Creative Cresco blog: https://www.creativecresco.com/insights

Ready to stop the RFP chase cycle and start winning strategically? This framework gives you a strategic advantage over most of your competition.

Connect with Creative Cresco:

www.creativecresco.com

Instagram: https://www.instagram.com/creativecresco

LinkedIn: https://www.linkedin.com/company/creative-cresco

YouTube: https://www.youtube.com/@CreativeCresco

Stop the RFP chase cycle. Start positioning strategically.

#GovernmentContracting #SmallBusiness #RFPStrategy #ProposalManagement #BusinessDevelopment