Why 90% of Startups Should Avoid Resellers
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Why 90% of Startups Should Avoid Resellers
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À propos de cet audio
Most founders dream of scaling fast, but resellers can quietly kill your margins, brand control, and growth velocity. In this episode, David and Chris break down real-world pitfalls from founders who handed off sales too early—and paid for it. If you're considering a reseller strategy to accelerate revenue, this is your warning shot (and what to do instead).
PODCAST LINKS
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Chapters
00:00 Introduction and Context of Reseller Partnerships
06:33 Challenges Faced with Reseller Partnerships
12:39 The Importance of Direct Customer Interaction
21:48 When Reseller Partnerships Can Work
26:37 Final Thoughts on Reseller Strategies