Let's be real - posting on Instagram consistently is a LOT. It's basically an (additional) full-time job! As a therapist, you're already seeing a full caseload. You're handling documentation, coordinating care, and still trying to be a human outside of work. Then you remember it's been five days since your last post. UGH.

It's no freaking wonder social media feels so overwhelming! Here's the thing, though: I want you to know how marketing actually works for therapists. The idea that you just need more motivation or confidence to be consistent is a complete LIE!

In today's episode, I'm diving into why social media feels so overwhelming right now.

In this episode, I cover:

• The real time commitment it takes to be consistent on Instagram
• Step-by-step breakdown of what goes into creating a reel
• Common Instagram myths therapists need to stop believing
• Why showing up is a skill & not something you’re just “naturally” good at
• How the Reels Membership gives you a system for sustainable consistency

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

PPA is 47% off until Sept 11th! Sign up here!