
"Why Storytelling, Selling, and Strategy Matter More Than You Think" Interview with Shon Isenhour Part 1
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"Why Storytelling, Selling, and Strategy Matter More Than You Think" with Shon Isenhour
In this episode of the Learning to Lead Show, host Mark Cundiff interviews Shon Isenhour, founder of Eruditio, an education and training company specializing in project-based applied learning in the industrial manufacturing sector.
Shon shares invaluable insights on the perpetual journey of leadership, the importance of emotional intelligence in communication, and the power of storytelling in driving change.
He emphasizes the need for intentional pre-work, effective communication plans, and the role of marketing progress to ensure long-term success in change initiatives.
Shon and Mark also discuss situational leadership, maintaining momentum after training, and the significance of selling and marketing within the organization to sustain change efforts.
00:00 Welcome to the Learning to Lead Show
00:13 Introduction to Shon Isenhour
01:17 The Importance of Storytelling in Leadership
01:28 Preparing for Change Initiatives
01:54 Effective Communication Strategies
02:28 Interview with Shon Isenhour Begins
02:37 Shon's Journey into Reliability
03:50 Leadership Lessons and Challenges
05:11 Leading Change Without Authority
10:34 Developing a Communication Plan
12:06 Success Stories and Pre-Work
14:50 The Role of Sales and Marketing in Change
19:26 The Power of Storytelling
21:42 Skills for Growing Leadership Influence
24:02 Coaching and Continued Education
27:01 Conclusion and Key Takeaways
Ways to Connect with Shon Isnehour
- Eruditio
- sisenhour@eruditio.com
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