"Why Storytelling, Selling, and Strategy Matter More Than You Think" with Shon Isenhour

In this episode of the Learning to Lead Show, host Mark Cundiff interviews Shon Isenhour, founder of Eruditio, an education and training company specializing in project-based applied learning in the industrial manufacturing sector.

Shon shares invaluable insights on the perpetual journey of leadership, the importance of emotional intelligence in communication, and the power of storytelling in driving change.

He emphasizes the need for intentional pre-work, effective communication plans, and the role of marketing progress to ensure long-term success in change initiatives.

Shon and Mark also discuss situational leadership, maintaining momentum after training, and the significance of selling and marketing within the organization to sustain change efforts.

00:00 Welcome to the Learning to Lead Show

00:13 Introduction to Shon Isenhour

01:17 The Importance of Storytelling in Leadership

01:28 Preparing for Change Initiatives

01:54 Effective Communication Strategies

02:28 Interview with Shon Isenhour Begins

02:37 Shon's Journey into Reliability

03:50 Leadership Lessons and Challenges

05:11 Leading Change Without Authority

10:34 Developing a Communication Plan

12:06 Success Stories and Pre-Work

14:50 The Role of Sales and Marketing in Change

19:26 The Power of Storytelling

21:42 Skills for Growing Leadership Influence

24:02 Coaching and Continued Education

27:01 Conclusion and Key Takeaways

Ways to Connect with Shon Isnehour

• LinkedIn
• Eruditio
• sisenhour@eruditio.com

Learning To Lead Free Resources

• Get your Free Learning to Lead Leadership Reading Guide Here
• The Learning To Lead Newsletter