Titres dans Marketing

High pressure selling is extinct. This is a podcast for real estate agents, salespeople and entrepreneurs looking to grow their sales skills and learn the latest tactics and strategies on how to grow their business. Welcome to the reverse selling podcast.

Whether you're starting a new business or you've been trading for a while, Creating a Business Plan for Dummies covers everything you need to know. Figure out whether your business idea is likely to work, how to identify your strategic advantage, and what you can do to gain an edge on the competition. Discover why a business plan doesn't have to be a 30-page document that takes days to write, but can be a simple process that you do in stages as you work through your business concept.

Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries. Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas ...

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time.

In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there are ways for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads - minus the millions of dollars spent on advertising. It's time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes. Through Andrew Pawlak's years of helping everyone from individual LOs and Realtors to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend.

Radical generosity is the against-the-grain secret weapon of real influencers, and it will allow you to boost referrals, retention rates, and ROI like few other strategies. But be warned, gifts with strings attached backfire. There is a right, and wrong, way to give. John Ruhlin has gifted on behalf of everyone from Forbes Magazine to the Fortune 500, and his tactics lead to appreciative responses and wide-open check books. Give wholeheartedly to Giftology and reap the rewards of an expanding business and fruitful relationships, professional and personal alike.

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

Business expert Mark Satterfield shares proven insights on how to influence your clients by understanding what makes them tick. He describes tangible ways to get comfortable with networking with the affluent market, even if you aren’t wealthy. Confidence, anyone?

The traditional methods of acquiring customers and generating sales are being replaced. Google’s endless algorithm updates, zero-click results, and AI-generated answers are choking off website traffic like never before. If your business relies even slightly on search engines—or if sudden drops in traffic have blindsided you—Goodbye Google, Hello Marketing is your wake-up call.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Even the most casual reading reveals that the principles he sets out in this short but compelling book remain as true as ever in the present era of social media and AI. Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

Every scroll, swipe, and search shapes today’s digital economy. In a world where attention is scarce and algorithms change overnight, relying on outdated strategies is no longer an option. The rules have changed—and so have the tools.

Are you ready to unlock the world of online income and start your journey as an affiliate marketer? Affiliate Marketing for Beginners is the ultimate guide for anyone looking to build a profitable online business from scratch, even with no prior experience. This comprehensive book walks you step by step through the fundamentals of affiliate marketing, showing you how to choose the right programs, promote products effectively, and generate consistent revenue. You’ll learn how to identify profitable niches, understand your target audience, and create content that converts visitors into buyers.

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton.

In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is not a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah's Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry, and many other fascinating and diverse true-life examples.

This show is for the podcaster that wants to know what ACTUALLY works when it comes to building a podcast that actually generates income and is fun to produce. Join Luis and Yann on this journey through the world of podcasting as they uncover, and break down the latest podcast tools, tips and strategies for helping you build a profitable podcast while having a blast doing it. Whether you're a seasoned podcaster or brand new you'll find ideas, and resources to help you move the needle with your podcast marketing, client acquisition and workflow to make your life as a podcast fun easy and more ...

Welcome to Stories and Strategies, the world’s most listened to Public Relations podcast according to Podchaser, Goodpods, and data from Rephonic.Hosted by award-winning PR professionals Doug Downs in Canada and Farzana Baduel in the UK, this weekly podcast offers you bold ideas, sharp insights, and honest conversations about the future of public relations, strategic communications, and marketing.Every Tuesday, we release a new 20-minute episode packed with practical takeaways for PR professionals, communication strategists, and marketing leaders around the world. Whether it’s earned media...

Andrew Logan gives you the step by step system, tools and mindset hacks to build your Network Marketing business - and then turn the extra income stream into financial freedom.

The Melanie Mitro Show is your go-to podcast for bold, aligned business growth in the network marketing and direct sales space. Hosted by 8-figure mentor and leadership coach Melanie Mitro, each episode delivers real-time strategies, mindset shifts, and behind-the-scenes stories to help you scale with integrity, boundaries, and sustainable success. Whether you're rebuilding, rebranding, or rising to your next level — you belong here.

If you want to launch, grow, pivot, or scale your Etsy shop--- or you've always wanted to develop the mindset and skills to run your own business--- then this podcast is for you. I've had that entrepreneurial spirit going strong since my very first lemonade stand, and now I'm a work-at-home Mama with multiple online companies and a full time Etsy shop--- all while being present with my kids for the everyday chaos and most important milestones. On this podcast—we'll talk about all things business, mindset, Etsy, creativity, dazzling our customers—and so much more. There's plenty of room at ...