Résultats Éditeur "Gildan Media" dans Sciences et mathématiques

We've all heard that a picture is worth 1,000 words, but what if we don't understand what we're looking at? Social media has made charts, infographics, and diagrams ubiquitous - and easier to share than ever. However, they can also lead us astray. Charts lie in a variety of ways - displaying incomplete or inaccurate data, suggesting misleading patterns, and concealing uncertainty. In How Charts Lie, data visualization expert Alberto Cairo teaches us to not only spot the lies in deceptive visuals, but also to take advantage of good ones to understand complex stories.

Stalin, Mao, Hitler, Mussolini, and other dictators routinely doctored photographs so that the images aligned with their messages. They erased people who were there, added people who were not, and manipulated backgrounds. They knew if they changed the visual record, they could change history. Once, altering images required hours in the darkroom; today, it can be done with a keyboard and mouse. Because photographs are so easily faked, fake photos are everywhere - supermarket tabloids, fashion magazines, political ads, and social media.

You will learn how design and innovation are being impacted by new and emerging technologies, societal demands, cultural shifts, and broader world issues. The Future of Design is practical, concise, and includes guidelines for building and supporting creative teams, advice and strategies for evaluating product concepts, and interviews with product designers, inventors, and innovators from around the world.

Open Innovation describes an emergent model of innovation in which firms draw on research and development that may lie outside their own boundaries. In some cases, such as open source software, this research and development can take place in a non-proprietary manner. Henry Chesbrough and his collaborators investigate this phenomenon, linking the practice of innovation to the established body of innovation research, showing what's new and what's familiar in the process. The book will be a must-listen for academics, researchers, and graduate students of innovation and technology.

Haptics, or haptic sensing, refers to the ability to identify and perceive objects through touch. This is active touch, involving exploration of an object with the hand rather than the passive sensing of a vibration or force on the skin. The development of new technologies, including prosthetic hands and tactile surfaces for flat screen displays, depends on our knowledge of haptics. In this volume in the MIT Press Essential Knowledge series, Lynette Jones offers an accessible overview of haptics, or active touch sensing, and its applications.

The news media is replete with stories of corporate scandal, corruption, and misdeeds. The need for effective crisis management and corporate governance strategies has never been greater. Broken Business explains why corporate scandals happen, what to do when scandals arise in your company, and how to prevent their future occurrence.

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.

Discover the strategies, tools, and technologies necessary for developing successful mobile-learning programs.

Today's business environment looks dramatically different than it did even a decade ago, and it continues to evolve at an increasing rate; macroeconomic shifts, consumer trends, technological advances, and changing competitive dynamics are accelerating the pace of change. A handbook for how to succeed in the age of big data, Optimizing Growth provides insightful guidance, real-world success stories, and practical tools to achieve growth in this new era, utilizing big data to achieve a deeper understanding of demand, customers, competitors, and opportunity.

Edward Ashford Lee explores the ways that engineers use models and abstraction to build inventive artificial worlds and to give us things that we never dreamed of - for example, the ability to carry in our pockets everything humans have ever published. But he also attempts to counter the runaway enthusiasm of some technology boosters who claim everything in the physical world is a computation - that even such complex phenomena as human cognition are software operating on digital data.

Neuroscience in small bits for the brain-curious. From magazine covers to Hollywood blockbusters, neuroscience is front and center. This popular interest has inspired many questions from people who wonder just what is going on in the three pounds of tissue between their ears.

The Second Declaration opens with a fascinating "Chinese Dream", and turns it into the common dream of all mankind. Absolutely original, with vivid style, verve, imagination and sharp view points, The Second Declaration is a fascinating vision of future economies, the development trends of future cultures, and the development trends of future mankind.

When the economy turns rough, many companies sideline their green business initiatives. That's a big mistake. In Green Recovery, Andrew Winston shows that no company can afford to wait for the downturn to end before going green. Green initiatives ratchet up your company's resource efficiency, creativity, and employee motivation. They save energy, waste, and money, preserving precious capital - and give precise focus to your innovation efforts and strategic priorities.

Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why?

Why do certain civilizations, societies, and ecosystems collapse? How does the domino effect relate to the credit crunch? When can mathematics help explain marriage? And how on earth do toads predict earthquakes? The future is uncertain. But science can help foretell what lies ahead.

When philosophy professor Adam Briggle moved to Denton, Texas, he had never heard of fracking. Only five years later, he would successfully lead a citizens' initiative to ban hydraulic fracturing in Denton - the first Texas town to challenge the oil and gas industry. On his journey to learn about fracking and its effects, he leaped from the ivory tower into the fray. In beautifully narrated chapters, Briggle brings us to town hall debates and neighborhood meetings where citizens wrestle with issues few fully understand.

The Arctic century is upon us. A great jockeying for power and influence has erupted among nations in the high north. At stake are trillions of dollars in profit or loss, US security, geopolitical influence and the fate of a fragile environment as well as the region's traditional people. As the ice melts and oil companies venture north, the polar regions may become the next Panama Canal, the next Arabian Peninsula-places on earth that remain relatively unknown in one century and become pivotal in the next.

In this book the philosopher Jonathan Westphal examines the mind-body problem in detail, laying out the reasoning behind the solutions that have been offered in the past and presenting his own proposal. The sharp focus on the mind-body problem, a problem that is not about the self or consciousness or the soul or anything other than the mind and the body, helps clarify both problem and solutions. Westphal outlines the history of the mind-body problem, beginning with Descartes.

Not too long ago, there was no coming back from death. But now, with revolutionary medical advances, death has become just another serious complication. As a young medical student, Dr. David Casarett was inspired by the story of a two-year-old girl named Michelle Funk. Michelle fell into a creek and was underwater for over an hour. When she was found she wasn't breathing, and her pupils were fixed and dilated. That drowning should have been fatal. But after three hours of persistent work, a team of doctors and nurses was able to bring her back.

Physics for Rock Stars is not a weighty treatise on science, but a personal tour of physics from a quirky friend. Anyone who's ever wondered why nature abhors a vacuum, what causes magnetic attraction, or how to jump off a moving train or do a perfect stage dive will find answers and a few laughs, too. No equations, numbers, or tricky concepts - just an inspiring and comical romp through the basics of physics and the beauty of the organized universe.