Résultats Éditeur "Gildan Media" dans Économie

Basic principles always have a way of seeming simple, yet they can no more be oversimplified than can the law of gravity or the listing of chemical elements be oversimplified. What is needed in our complex society of millions of products sold by millions of business units to over 100 million traders through billions of transactions each year is to get back to simple economic principles. These are working tools for solving problems that seem more complex than they really are.

Marketing experts John Quelch and Katherine Jocz offer a new way to think about place in every strategic decision - from how to leverage consumer associations with locations to where to position products on the shelf. They explore case studies such as Nike and The Apple Store, which use place in creative ways. Drawing on a blend of hard data and engaging anecdotes, this audiobook will help any business - from global mega-brands to boutique, small town stores - influence customers more effectively.

While some semblance of stability has returned to the financial markets, the economies on which these markets must ultimately depend remain structurally weak, and the path toward sustained growth will be difficult. In order to set the economy on a sounder path, we need to understand the sources of instability that caused the failure of the financial system, rethink established ideas, and challenge the intellectual and moral authority of the institutions that control the world's capital.

A bold new remedy for the sprawling and wasteful health care industry. In this provocative book, Jonathan Bush, cofounder and CEO of athenahealth, calls for a revolution in health care to give customers more choices, freedom, power, and information, and at far lower prices.

Many people are both alarmed and confused by what they've heard about the "$700 billion bailout. They're worried about their savings, their jobs and their homes. This audio provides an understandable analysis on how the bailout bill impacts you, and offers "to do" or "not to do" steps for you to follow.

Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.

Over the last three years, Forbes has published in depth profiles of this new batch of billionaires, including the founders of Spotify, Dropbox, Tumblr, and Twitter. Now, in a compilation introduced and updated by Forbes editor Randall Lane, fans and critics alike will get a comprehensive look at who these super-entrepreneurs are and what they say about their own success and their plans for the future.

The Shifts and the Shocks is not another detailed history of the crisis, but the most persuasive and complete account yet published of what the crisis should teach us about modern economies and economics. The audiobook identifies the origin of the crisis in the complex interaction between globalization, hugely destabilizing global imbalances and our dangerously fragile financial system.

From the world's leading experts on geopolitical risk, a guide to the major global issues and policies sure to dominate headlines in the next few years. In the last four years, the world has suffered a financial market meltdown and subsequent global recession. The eurozone crisis looms, the Middle East is in turmoil, and a shifting power balance between emerging markets and developed economies is reordering the global economy as a whole.

America is in decline, and the rise of the East suggests a bleak future for the world’s only superpower - so goes the conventional wisdom. But what if the traditional measures of national status are no longer as important as they once were? What if America’s well-being was assessed according to entirely different factors? In The Upside of Down, Charles Kenny argues that America’s so-called decline is only relative to the newfound success of other countries.

Most organizations realize that to succeed in today’s turbulent world, they need to perform as an integrated whole to tap into innovations and good ideas. Yet many still find it difficult to capture the collective intelligence of their employees and customers. Companies don’t know what they know—but they need to learn soon.

Is Social Security really going bust, and what does that mean to me? If I hire an immigrant, am I hurting a native-born worker? How much can presidents really affect economic outcomes? Why does the stock market go up when employment declines? What's a "living wage?" Why do I feel so squeezed? If you'd like to know the answers to these questions, premier economist Jared Bernstein is here to help.

The great economic boom times in American history have come because of fortuitous discoveries. Natural resources (coal first, then oil) fueled vast economic and industrial expansions, which helped create and supply new markets. The last genuine economic game changer was the technology boom of the 1990s, which gave the U.S. a global competitive advantage based on electronics and silicon. In defiance of the recessionary times (in 1990), he saw the coming boom. Now, in 2013, he sees the threshold of another.

Elmira Bayrasli's colorful narrative brings listeners inside the world of high-growth entrepreneurs as they overcome vexing obstacles to build businesses that create jobs and economic growth and - perhaps most important - shift mindsets. Here are the people who personify the transformative force of entrepreneurship from parts of the world that will be the source of the overwhelming amount of economic growth over the next 25 years.

This short, accessible book seeks to explore the future of work through the views and opinions of a range of expertise, encompassing economic, historical, technological, ethical, and anthropological aspects of the debate.

This book tells the untold story of how JPMorgan became a universal bank in the 1980s-1990s and the events leading to it being acquired by Chase in 2000. It depicts the challenges Morgan's leaders, Lew Preston and Dennis Weatherstone, confronted when the firm's business model was disrupted by the developing country debt crisis, up to its current management with Jamie Dimon.

There is a nagging feeling that the US is slipping as a nation and our people are powerless to do anything to fix it. Issues such as jobs, product quality and safety, wages, the economy, and our status as the world's leading superpower are all tied together with our massive trade deficit. Re-Made in the USA addresses these issues using the author's firsthand observations and analysis, and offers a practical plan for how we can get our economy and global status back.

Debasement of the dollar as a result of ill-use of leverage is destroying the global economy, and in Leverage, well known market commentator Karl Denninger follows the path of money throughout history to prove that currencies are debased when moneyed and powerful interests pull the levers of government and policy to enrich themselves at the expense of the masses. The result is ugly: the value of everything - including gold - falls, and even personal safety is at risk in a world where there is limited money even for essentials like food and fuel.

Right now, Congress, the Fed, and the Treasury are all gambling with your future and your money. And it's contagious. Economies around the globe are suffering from the biggest multitrillion-dollar bets ever wagered on big governments and miraculous financial interventions in pretend "free markets." One man saw it all coming and told his audiences well in advance of today's crisis.

Since 2007, farm-product prices have rocketed and plunged, causing hunger, malnutrition, and social and political upheaval around the world. Endless Appetites explores how "food security", the availability of food, and the reasonable ability to buy it, has become one of the most challenging topics of our time. With every jump in grocery-store prices, the issue becomes more and more pressing.