Résultats Éditeur "Gildan Media, LLC" dans Science

Between iPods, music-blasting restaurants, earsplitting sports stadiums, and endless air and road traffic, the place for quiet in our lives grows smaller by the day. In Pursuit of Silence gives contextto our increasingly desperatesense that noise pollution is, in a very real way, an environmental catastrophe.

In this provocative and optimistic rebuke to the catastrophists, Robert Bryce shows how innovation and the inexorable human desire to make things Smaller Faster Lighter Denser Cheaper is providing consumers with Cheaper and more abundant energy, Faster computing, Lighter vehicles, and myriad other goods. That same desire is fostering unprecedented prosperity, greater liberty, and yes, better environmental protection.

Science writer David DiSalvo reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. DiSalvo's search includes forays into evolutionary and social psychology, cognitive science, neurology, and even marketing and economics - as well as interviews with many of the top thinkers in psychology and neuroscience today.

The most popular drug in America is a white powder. No, not that powder. This is caffeine in its most essential state. And Caffeinated reveals the little-known truth about this addictive, largely unregulated drug found in coffee, energy drinks, teas, colas, chocolate, and even pain relievers. Drawing on the latest research, Caffeinated brings us the inside perspective at the additive that Salt Sugar Fat overlooked.

In Fluke, mathematician Joseph Mazur takes a second look at the seemingly improbable, sharing with us an entertaining guide to the most surprising moments in our lives. He takes us on a tour of the mathematical concepts of probability, such as the law of large numbers and the birthday paradox, and combines these concepts with lively anecdotes of flukes from around the world. How do you explain finding your college copy of Moby Dick in a used bookstore on the Seine on your first visit to Paris?

To many, the brain is the seat of personal identity and autonomy. But the way we talk about the brain is often rooted more in mystical conceptions of the soul than in scientific fact.

No one can escape a sense of awe when reflecting on the workings of the mind: we see, we hear, we feel, we are aware of the world around us. But what is the mind? What do we mean when we say we are “aware” of something? What is this peculiar state in our heads, at once utterly familiar and bewilderingly mysterious, that we call awareness or consciousness? In Physics in Mind, eminent biophysicist Werner R. Loewenstein argues that to answer these questions, we must first understand the physical mechanisms that underlie the workings of the mind.

The story of evolution as you’ve never heard it before. What’s the easiest way to tell species apart? Check their genitals. Researching private parts was long considered taboo, but scientists are now beginning to understand that the wild diversity of sex organs across species can tell us a lot about evolution. Menno Schilthuizen invites listeners to join him as he uncovers the ways the shapes and functions of genitalia have been molded by complex Darwinian struggles.

In this engaging account, renowned neuroscientist Giovanni Frazzetto blends cutting-edge scientific research with personal stories to reveal how our brains generate our emotions. He demonstrates that while modern science has expanded our knowledge, investigating art, literature, and philosophy is equally crucial to unraveling the brain’s secrets. What can a brain scan, or our reaction to a Caravaggio painting, reveal about the deep seat of guilt? Can ancient remedies fight sadness more effectively than antidepressants? What can writing poetry tell us about how joy works?

The human race is at a crossroads. In the coming years, we will make decisions regarding our human spaceflight program that will lead to one of two familiar futures: the open universe of Star Trek, where we allow ourselves the opportunity to spread our wings and attempt to flourish as an interplanetary species - or the closed, dystopian, and ultimately self-destructive world of Soylent Green. If we ever hope to live in the future that is the former scenario, our first stepping stone must be a manned mission to Mars.

A fascinating survey of the forces that shape who we are and how we act - from the author of The Calculus Diaries. Following her previous tours through the worlds of physics ( Black Bodies and Quantum Cats) and calculus ( The Calculus Diaries), acclaimed science writer Jennifer Ouellette now turns her attention to the mysteries of human identity and behavior with Me, Myself, and Why.

John Homans adopted his dog, Stella, from a shelter for all the usual reasons: fond memories of dogs from his past, a companion for his son, an excuse for long walks around the neighborhood. Soon enough, she is happily ensconced in the daily workings of his family. And not only that: Stella is treated like a family member - in ways that dogs of his youth were not. Spending humanlike sums on vet bills, questioning her diet and exercise regimens, contemplating her happiness - how had this all come to pass, when the dogs from Homans's childhood seemed quite content living mostly out in the yard?

Discover the unexpected ways friends influence our personalities, choices, emotions, and even physical health in this fun and compelling examination of friendship, based on the latest scientific research and ever-relatable anecdotes. Why is dinner with friends often more laughter-filled and less fraught than a meal with family? Although some say it's because we choose our friends, it's also because we expect less of them than we do of relatives.

In Overcomplicated, complexity scientist Samuel Arbesman offers a fresh, insightful field guide to living with complex technologies that defy human comprehension. As technology grows more complex, Arbesman argues, its behavior mimics the vagaries of the natural world more than it conforms to a mathematical model. If we are to survive and thrive in this new age, we must abandon our need for governing principles and rules and accept the chaos.

50 Great Myths of Human Evolution uses common misconceptions to explore basic theory and research in human evolution and strengthen critical thinking skills for lay audiences, listeners, and students. Includes myths such as: "Humans lived at the same time as dinosaurs"; "Lucy was so small because she was a child"; "Our ancestors have always made fire"; and "There is a strong relationship between brain size and intelligence."

Neuroscience in small bits for the brain-curious. From magazine covers to Hollywood blockbusters, neuroscience is front and center. This popular interest has inspired many questions from people who wonder just what is going on in the three pounds of tissue between their ears.

The Second Declaration opens with a fascinating "Chinese Dream", and turns it into the common dream of all mankind. Absolutely original, with vivid style, verve, imagination and sharp view points, The Second Declaration is a fascinating vision of future economies, the development trends of future cultures, and the development trends of future mankind.

When the economy turns rough, many companies sideline their green business initiatives. That's a big mistake. In Green Recovery, Andrew Winston shows that no company can afford to wait for the downturn to end before going green. Green initiatives ratchet up your company's resource efficiency, creativity, and employee motivation. They save energy, waste, and money, preserving precious capital - and give precise focus to your innovation efforts and strategic priorities.

Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why?

When philosophy professor Adam Briggle moved to Denton, Texas, he had never heard of fracking. Only five years later, he would successfully lead a citizens' initiative to ban hydraulic fracturing in Denton - the first Texas town to challenge the oil and gas industry. On his journey to learn about fracking and its effects, he leaped from the ivory tower into the fray. In beautifully narrated chapters, Briggle brings us to town hall debates and neighborhood meetings where citizens wrestle with issues few fully understand.