American Business History

Two decades into the twenty-first century, the stagnation of living standards has become the defining trend of American life. Life expectancy has declined, economic inequality has soared, and, after some progress, the Black-white wage gap is once again as large as it was in the 1950s. How did this happen in the world’s most powerful country? And what happened to the “American dream”—the promise of a happier, healthier, more prosperous future—which was once such an inextricable part of our national identity?

Set in California's lush Napa Valley and spanning four generations of a talented and visionary family, The House of Mondavi is a tale of genius, sibling rivalry, and betrayal. From 1906, when Italian immigrant Cesare Mondavi passed through Ellis Island, to the Robert Mondavi Corporation's 21st-century battle over a billion-dollar fortune, award-winning journalist Julia Flynn Siler brings to life both the place and the people in this riveting family drama.

You would have to live under a rock not to know who Alan Greenspan is. But that's probably about as much as you know. Leave it to investigative reporter Bob Woodward to uncover the story of Greenspan and the power he wields as head of the Federal Reserve.

The best-selling author of Perfectly Legal returns with a powerful new expose.

This is an anecdotal approach to teaching high school students that history and economics are intertwined. The audiobook is designed to give the student a thumbnail sketch of a dozen events of merit in American history intertwined with the basic economic laws.

Americans have always loved guns. This special bond was forged during the American Revolution and sanctified by the Second Amendment. It is because of this exceptional relationship that American civilians are more heavily armed than the citizens of any other nation. Or so we're told. In The Gunning of America, historian Pamela Haag overturns this conventional wisdom. American gun culture, she argues, developed not because the gun was exceptional but precisely because it was not.

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream.

Two-time Pulitzer Prize winner and author of the national best seller Ghost Wars, Steve Coll presents the story of the Bin Laden family's rise to power and privilege, revealing new information to show how American influences changed the family and how one member's rebellion changed America.

Although most Americans attribute shifting practices in the financial industry to the invisible hand of the market, Mark H. Rose reveals the degree to which presidents, legislators, regulators, and even bankers themselves have long taken an active interest in regulating the industry.

Over thirty years, from 1890 to 1921, 2.5 million Jews, fleeing discrimination and violence in their homelands of Eastern Europe, arrived in the United States. Moving from the shtetls of Russia and the ports of Hamburg to the mansions of New York’s Upper East Side and the picket lines outside of the notorious Triangle Shirtwaist Factory, The Last Ships from Hamburg is a history that unfolds on both an intimate and epic scale. Ujifusa’s story offers original insight into the American experience, and delivers crucial insight into the burgeoning refugee crisis of our own time.

Before Civil War greenbacks and a national bank network established a uniform federal currency in the United States, the proliferation of loosely regulated banks saturated the early American republic with upward of 10,000 unique and legal bank notes. In Bank Notes and Shinplasters, Joshua R. Greenberg shows how ordinary Americans accumulated and wielded the financial knowledge required to navigate interpersonal bank note transactions.

Myers was an American journalist and historian who published a series of highly critical and influential studies on the social costs of wealth accumulation.

J. G. Boswell was the biggest farmer in America. He built a secret empire while thumbing his nose at nature, politicians, labor unions, and every journalist who ever tried to lift the veil on the ultimate "factory in the fields". The King of California is the previously untold account of how a Georgia slave-owning family migrated to California in the early 1920s, drained one of America 's biggest lakes in an act of incredible hubris and carved out the richest cotton empire in the world.

During the Roaring Twenties, two of the most revered and influential men in American business proposed to transform one of the country’s poorest regions into a dream technological metropolis, a shining paradise of small farms, giant factories, and sparkling laboratories. Henry Ford and Thomas Edison’s “Detroit of the South” would be 10 times the size of Manhattan, powered by renewable energy, and free of air pollution. And it would reshape American society.

It’s a safe bet that most of the secretaries on the TV series Mad Men would have attended the Katharine Gibbs School in New York City. The iconic institution was in its heyday in the 1950 and '60s synonymous with supplying secretaries—always properly attired in heels, ladylike hats, and white gloves—to male executives. In Expect Great Things! Vanda Krefft turns the notion of a “Gibbs girl” on its head, showing us that while the school was getting women who could type 90 words per minute into the C-suite, its more subversive mission was to get them out of the secretarial pool.

In a world where success is predominately measured by how much money we have in the bank, the size of our financial portfolio, and how prestigious our lives are, there have been great American Entrepreneurs who have chosen to take the path less traveled–to be truly compassionate and giving. They risked judgement, ridicule, and their fortunes; but in doing so they realized they could never out give God.

Political races in the United States rely heavily on highly paid political consultants who carefully curate the images of politicians, advise candidates on polling and analytics, and shape voters' perceptions through marketing and advertising techniques. More than half of the $6 billion spent in the 2012 election went to consultants who controlled virtually every aspect of the campaigns, from polling, fundraising, and media to more novel techniques of social media and micro-targeting.

The working cowhand of old was a dusty laborer, but today's rodeo performers can hone their skills before small-town crowds and be stars in urban coliseums.Historian Kristine Fredriksson follows the evolution of rodeo from the range to Buffalo Bill's Wild West to the extravaganzas in modern times.

Edited by filmmaker Sean Conant and with contributions from some of the country's leading scholars including Sean Wilentz, Craig L. Symonds, and Harold Holzer, this volume explores how in the century and a half since it was delivered, the Gettysburg Address has proven a seemingly inexhaustible source of somber reflection and soaring hope, and why its language continues to resonate with so many people seeking meaning for their own struggles and sacrifices.

The great Henry Ford was the unforgettable American captain of industry and unequalled business magnate who founded the Ford Motor Company and the unequalled force behind the development of the assembly line technique of mass production. Here, in this unique and very accessible audiobook, Ford tells his own story. A must for businessmen everywhere and a lauded addition to all school and university systems. A true audio treasure!