Art Business

Nous sommes prisonniers de deux injonctions contradictoires : la culture de l'essai-erreur et la politique du zéro échec. Comment appréhender l'échec intelligemment ? Grâce à une nouvelle grille de lecture qui vous apprendra à trier le bon grain de l'ivraie. Accordez-vous le droit à des échecs contrôlés pour mieux relever les défis qui vous feront grandir. Et apprenez des échecs quand ils surviennent. Une stratégie de gestion du risque et de protection naturelle qui sauvera quelques-unes de vos plus précieuses plumes!

Unveiling the ultimate roadmap to your musical success, "Song Launch Checklist" is an essential guide for independent artists navigating the complex world of music business and online advertising via social media marketing. This book is more than just a checklist. It's a comprehensive strategy to turn your musical aspirations into reality.

Are you building a business or growing a team? There are different strategies to use when selling others on joining you in a business endeavor. It’s still a matter of selling, but you’re selling an opportunity instead of a product or service. And part of what people are buying is you - the opportunity to work directly with you.

Finally, a book that tells the truth about the pitching process in Hollywood. This highly detailed guide is intended for writers, producers and directors, or anyone who wants to work in the intensely competitive, creative side of the entertainment industry. Written is simple, direct language, it is intended for beginners or established Hollywood pros.

Elaine Biech, one of the most highly regarded names in talent development, has set out to identify the perfect blend of content mastery and audience insight. The result is this highly informative book. The Art and Science of Training presents the science for learning and development, but it also emphasizes that training success lies in knowing what to do when things don't go as planned.

In today's troubled economic market, everything is a tough sell. From products to services, everyone is consuming less as they tighten their belts. In this respect, it's easy to forget that the job interview is becoming more and more like the showroom - where the interview itself is the pitch, and the product you're selling is yourself. The Art of Selling Yourself will provide you with the knowhow you need to navigate today's tough business terrain and achieve success in your career and your life.

Optimism is your secret weapon in business and in life. It is custom designed specifically for you, and it is capable of bringing you everything you want. Optimism can overcome financial problems, physical disabilities, and personal challenges. In Jim Stovall's latest audiobook The Art of Optimism, he uses stories, studies, and personal experience to illustrate how adopting an attitude of optimism can change your life.

In Mastering the Art of Quitting, the authors show us how to let go when we need to and how to start over. A guide to increasing our emotional and mental flexibility, assessing our goals, and knowing when to hang in or bail out, it tackles our tendencies to overanalyze, ruminate, and put a positive spin on situations we actually need to avoid. In a culture which perceives quitting as a last resort, Alan Bernstein and Peg Streep show that it’s an essential tool for a happy and successful life. They reveal simple truths which apply to goals in all areas of life including love, relationships, and work.

Not so long ago, studio quality recording, mixing, and music production was only available to the rich and famous artists. However, these days it's now possible to produce professional sounding music from your own home. In fact, you don't even need to know how to play an instrument or know anything about the technology or need expensive equipment. All you need is a decent computer + inspiration, and this book will show you the rest.

Art-Write:The Writing Guide for Visual Artists has a single intention: to teach artists how to write about their own artwork. This concise and current career resource is filled with achievable advice on how to write for art promotion and sales. The audiobook offers a step-by-step approach to create a professional artist statement, with thinking and writing exercises to ease the process and develop authentic and clear content.

The secrets of creative thinking by a lecturer at the world famous St. Martin's College of Art who has spent a lifetime researching innovative thinkers. A scuba-diving company faces bankruptcy because sharks have infested the area. Solution? Open the world's first extreme diving school. The Art of Creative Thinking reveals how we can transform ourselves, our businesses, and our society through a deeper understanding of human creativity.

From the New York Times best-selling author of Ahead of the Curve, a revelatory look at the importance and cultural role of sales - an essential human attribute that underpins business, religion, romance, and more - and the traits that distinguish the best sales people.

From a novice translator to CEO of the champagne house Veuve Clicquot North America, Mireille Guiliano shares her insights and experiences on how to work well. Whether it's balancing career and personal life, the pros and cons of risk taking, qualities of leadership, mentoring, the undervalued art of communicating, passion, etiquette, or style, Guiliano gives us a refreshing guide filled with advice that every working woman will need in today's economic climate.

How Music Got Free is a riveting story of obsession, music, crime, and money, featuring visionaries and criminals, moguls and tech-savvy teenagers. It's about the greatest pirate in history, the most powerful executive in the music business, a revolutionary invention, and an illegal website four times the size of the iTunes music store.

Want to conquer the stage, inspire your audience, and make your speeches unforgettable? Your journey to powerful public speaking starts now! Does the thought of speaking in front of an audience make you nervous? Have you struggled to keep your listeners engaged? Do you want to command attention and deliver impactful speeches with confidence? If so, you’re not alone. Public speaking is one of the most common fears—but with the right techniques, anyone can become a compelling speaker.

Making Money with Music gives you over 100 revenue streams and the knowledge on how to tap them. Whether you're a solo artist, band, DJ, EDM producer, or other musician, this book gives you strategies to generate revenue, grow your fan base, and thrive in today's technology-driven music environment. Plus, it lists hundreds of services, tools, and critical resources you need to run your business and maximize income.

In Flip Thinking, Berthold Gunster, the founder of the Dutch omdenken—or flip thinking—philosophy, presents fifteen strategies to transform your thinking away from limitations and negativities and towards possibilities and opportunities. From disrupting (turn all the rules upside down) to flaunting (play up what you want to hide) and from importing (get the enemy on board) to amplifying (do more of what works), Gunster's strategies and stories will have you approaching even the most challenging problems—from an annoying neighbor to an angry colleague to an unhappy partner—in a whole new way.

If you've ever dreamed of being in charge of your own network, cable, or web series, then this is the book for you. The TV Showrunner's Roadmap provides you with the tools for creating, writing, and managing your own hit show. Combining his 20+ years as a working screenwriter and UCLA professor, Neil Landau expertly guides you through 21 essential insights to the creation of a successful show, and takes you behind the scenes with exclusive and enlightening interviews with showrunners from some of TV's most lauded series.

Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound.

When faced with problems, many business leaders and teams look for familiar and standard problem-solving methods, often creating unnecessary struggle, frustration, delay, and ineffectiveness in solving the problem - if it is ever solved at all! In other words, they keep reaching for the same old hammer as if every business problem were a nail.