Art Business

For more than 2,000 years, Sun Tzu's The Art of War has provided leaders with essential advice on battlefield tactics, managing troops and terrain, and employing cunning and deception. An elemental part of Chinese culture, it has also become a touchstone for the Western struggle for survival and...

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

Wouldn't it be nice to have an entertaining and illuminating guide to living life out loud? Accidentally on Purpose: Tripping Through Life with Regina is a rollicking, true-life travel guide into how outrageous twists and serendipitous turns can become blessings and give life purpose, dimension, and joy. From ridiculous depths to surprising heights and everywhere in between, Regina Meredith takes the listener on a carpet ride of the improbable, where dreams abound and realities intrude to weave a life story that is compelling, informative, and inspirational.

Cet enregistrement d'avant-garde, qui présente les enseignements de l'entité non physique Abraham, traite de l'usage de l'intention délibérée dans tout ce que vous souhaitez dans la vie, tout en préservant l'équilibre de votre énergie et en vivant l'Art de permettre le long de votre chemin. Mais il est important de noter que la conscience de la nécessité d'équilibrer votre énergie est beaucoup plus significative que l'établissement d'objectifs ou le fait de demeurer centré sur vos désirs ultimes. Et cet ouvrage est fondé sur cette importante distinction.

The art of negotiation—from one of the country’s most eminent practitioners and the Chair of the Harvard Law School’s Program on Negotiation. One of the country’s most eminent practitioners of the art and science of negotiation offers practical advice for the most challenging...

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

En El arte de la guerra, Sun Tzu hace análisis detallados y recomendaciones útiles sobre trece temas principales de la estrategia militar: la planeación, el reto, el ataque, el posicionamiento, la dirección, fuerzas y debilidades, las maniobras, la implementación de las tácticas, el avance, el terreno, las fases de una campaña, las armas y el uso de información.

DJ Magic Kenny's "The DJ Bible" offers insights on becoming a professional DJ. Key points include the importance of genuine passion for music, understanding DJ history, and the role of DJs in creating communities and providing music therapy. DJ Magic emphasizes the need for a strong brand, including a catchy name, professional logo, custom DJ drops, and a consistent online presence. He advises on networking through social media, maintaining integrity, and understanding business practices such as contracts, deposits, and pricing.

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson. Many leaders see their roles as presidents/managers, with a primary focus...

Life isn’t about “finding” fulfillment and success – it’s about creating it. Why then has creativity been given a back seat in our culture? No longer. ** A Wall Street Journal, Los Angeles Times and Publishers Weekly Bestseller ** Creativity is a force inside every person that...

Filled with logical yet counterintuitive answers to ordinary and extraordinary problems - whether it be buying a new home or pivoting a failing business model - Mudd's HEAD (High Efficiency Analytic Decision-making) methodology provides listeners with a battle-tested set of guiding principles that promise to bring order to even the most chaotic problems, all in five practical steps.

Martial arts business owners! In Martial Arts School Staff and Leadership Team Training, I'm revealing my entire system for recruiting, selecting, and training staff and leadership teams for martial arts school owners. Any style! Any system! Any school! You can easily adapt and use this system for training and developing your own staff and leadership team. And not only will you find out how to train them—you'll learn how to train them right so you keep your program quality high!

Editing is an invisible art where the very best work goes undetected. Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. In What Editors Do, Peter Ginna gathers essays from 27 leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children's publishing, the contributors make the case for why editing remains a vital function to writers - and readers - everywhere.

"L'Art de la guerre" de Sun Tzu offre bien plus que des recommandations pour l'action. Il donne les clés qui permettent "d'édifier la configuration victorieuse". Il décrit un état d'esprit plus que des tactiques, et c'est probablement pour cela qu'il vieillit si bien et continue à connaître un franc succès en dépit de ses 2 500 ans. Domitille Germain, consultante et sinologue propose une lecture fine du célèbre livre de Sun Tzu.

Did you ever wish you could tell a story that leaves others spellbound? Storytelling teacher and champion Margot Leitman will show you how! With a fun, irreverent, and infographic approach, this guide breaks a story into concrete components with ways to improve content, structure, emotional impact, and delivery through personal anecdotes, relatable examples, and practical exercises.

The author of the Wall Street Journal bestseller Ultralearning explores why it’s so difficult for people to learn new skills, arguing that three factors must be met to make advancement possible, and offering 12 maxims to improve the way we learn. Life revolves around learning—in school, at...

Dans un monde où la concurrence est omniprésente, maîtriser les techniques de vente est devenu un atout incontournable pour réussir. Que vous soyez entrepreneur, commercial, expert en marketing digital ou simplement désireux d’améliorer vos compétences en négociation, ce livre vous dévoile les secrets des meilleurs vendeurs.

The Disneyland Story: The Unofficial Guide to the Evolution of Walt Disney's Dream is the story of how Walt Disney's greatest creation was conceived, nurtured, and how it grew into a source of joy and inspiration for generations of visitors. Despite his successors' battles with the whims of history and their own doubts and egos, Walt's vision maintained momentum, thrived, and taught future generations how to do it Walt Disney's way.

At the peak of his career and success, Ari Meisel nearly killed himself from exhaustion and overwork. He had to make a choice: He could let his "success" destroy him physically and mentally, or he could find a better way to live. He spent the next few years redesigning his life from scratch. Ultimately he found the way to reduce his workload by 80 percent while actually increasing results and success. Furthermore, he could spend time on what matters most: his family.

In this book, Art Kleiner, a strategy expert; Jeffrey Schwartz, a research psychiatrist; and Josie Thomson, an executive coach, give a transformative explanation of how cutting-edge neuroscience can help business leaders set a course toward better management. Mapping the functions of a manager onto established patterns of mental activity, they identify crucial brain circuits and their parallels in organizational culture. Strategic leaders, they show, play the role of wise advocates: able to go beyond day-to-day transactional behavior to a longer-term, broader perspective....