Building Business

In late 2014, internationally acclaimed blogger and podcaster Chris Ducker coined the term “Youpreneur” to describe the rise of the personal brand entrepreneur, a new business model that very few people saw coming. Since then, the Youpreneur has risen to the top across sectors. A Youpreneur transcends the old rules of business and builds a sustainable business from the foundation of their experience, interests, and personality - their personal brand. Youpreneurs draw an engaged, loyal audience even as they pursue varying, changing interests.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

The creator of the popular cleaning website Clean Mama and author of Clean Mama’s Guide to a Healthy Home shows you how to establish systems and rituals to transform your home into a clean, organized, and comfortable space for you and your family. We all want our homes to be cozy and...

Experiencing conflict in relationships is an unavoidable fact of life. When our relationships are messed up, our lives feel messed up. Likewise, our hearts and minds hurt—the two are intricately linked. Drawing on over 25 years of clinical experience with individuals, couples, and families, psychotherapist Anita Astley will walk you through practical steps to unf*ck yourself from the inside out in order to establish healthy relationships.

Why trying to be the best … competing like crazy … makes you mediocre Every few years a book—through a combination of the author’s unique voice, storytelling ability, wit, and insight—simply breaks the mold. Bill Bryson’s A Walk in the Woods is one example. Richard Feynman’s...

The Master Coach is based on the simple but profound 3Cs Coaching Model. This proven approach asserts that to master the art of coaching one must have an exemplary character that invites the trust of others, be able to form rapid connections with others at a deeply personal level, and have the ability to initiate and guide intense, attitude-changing conversations. At every step, Thompson reminds listeners that coaching is not merely about what the coach says or does; it's about who he or she is.

First published in 2012, Startup Communities became a blueprint for what it takes to build a supportive entrepreneurial community. Now regarded as a classic, the "Boulder Thesis" created and popularized by Feld within the book generated enormous media attention nearly a decade ago.

One of the world's premier branding experts, Gabor provides invaluable insights that will help your own enterprise build positive brand equity, good will, and the "irrational loyalty" that will support your brand long-term through the best and worst of times. This is your essential guide to building Irrational Loyalty.

Led by Dan S. Kennedy, with the support of Forrest Walden and Jim Cavale, the co-founders of Iron Tribe Fitness, and other marketing/branding vets including Bill Gough, the number-one marketing adviser to Allstate agents; Steve Adams, CEO of a chain of 21 retail stores and an e-commerce business, and Nick Nanton, of the Dicks-Nanton Celebrity Branding Agency, entrepreneurs learn how to develop and gain profit from their personal or business brand-without corporate-sized investment.

Make It Happen explodes the myth that the restaurant business is harder than other industries. It challenges the belief that you must be in your restaurant all day every day just so things get done right.

An illustrated, practical guide to navigating your financial life, no matter your financial situation We are all weird about money. Whether you have a lot or a little, your feelings and beliefs about money have been shaped by a combination of silence (or even shame) around talking about money...

Are you trying to start a business, and not sure how to write a business plan? This audiobook will teach you how to create a winning business plan! So what are you waiting for? Get this audiobook now, and start creating a great business plan for your business today.

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices, and anecdotes from real life brand-building successes to give listeners the tools they need to design, build, and accelerate a successful brand.

What can make the difference in your life today? How can two people with the same skills and abilities, in the same situation, end up with two totally different outcomes? Leadership expert John C. Maxwell says the difference maker is attitude. For those who have ever wondered what may be...

As our workplaces become increasingly global and diverse, being a culturally intelligent leader isn't just a bonus—it's essential. Whether you're negotiating a contract with a supplier on the other side of the world, managing an increasingly diverse workforce, expanding your business across...

As a leader, you have work that is complex, full of ups and downs. Your ability to be resilient - to pick yourself up after setbacks and keep on going no matter the challenges - is critical not only to successful leadership but also to fostering teams, generating collaboration, and igniting your organization. In this breakthrough book, veteran consultants Joan McArthur-Blair and Jeanie Cockell show that Appreciative Inquiry can be an invaluable tool to build that resilience.

Do you secretly hate exercising? Struggle to stick with a program? Millions of people try and fail to stay fit. But what if "exercising" is the real problem, not you? Motivation scientist and behavior expert Michelle Segar?translates years of research on exercise and motivation into a simple...

John C. Maxwell uses his decades of experience to teach you how to reach your full potential through a commitment to personal growth. Throughout this book, leadership expert John C. Maxwell provides the essential tips and tools to help any leader continue striving for excellence no matter what...

Selling is the cornerstone of our economy and our society. Everyone sells - some just do it better than others. The million-dollar sales pros know that to sell well requires a complex set of skills, as well as the willingness to perfect relations with the customer. There is no one in the sales arena better versed on the subject of the Big C - the customer - and the significance of service and satisfaction tactics, than Barry J. Farber.

This book contains proven steps and strategies on how to generate great business ideas. Statistics suggest that most start-ups don't make it through the first two years. Basing a company on the wrong idea is one of the major reasons behind this!