Business Insights

With irresistibly persuasive vigor, David Shenk debunks the long-standing notion of genetic “giftedness,” and presents dazzling new scientific research showing how greatness is in the reach of every individual. DNA does not make us who we are. “Forget everything you think you know about...

This book draws from John’s unparalleled experiences, offering insights that resonate deeply with senior executives, seasoned marketers, and retail veterans. It goes beyond the mechanics of product launches and dives into leadership, adaptability, and the critical lessons learned from successes and failures alike.

80 ключевых концепций эффективного маркетинга, их содержание и значение для современного бизнеса. Автор собрал и переосмыслил основные принципы и лучшие методы эффективного и инновационного маркетинга.

Now, Lead Others is a fable about common leadership challenges seen in many organisations throughout the world. This easy to understand story follows Nathan Strife as he is thrust into a high-stakes mountain rescue where everything he thought he knew about leadership is thrown into question. During his adventure Nathan learns the difference between leadership theory and the practical application of leadership skills in the real world.

This book focuses on what makes a successful CEO and the paths to becoming one in today's global economy. Chapters in the book include insights by 20 top CEOs - one from each G20 country - gathered from an extensive global qualitative research project. Through seven easy-to-digest "master classes" that demystify the role of the 21st-century CEO, the authors present their findings in an accessible, conversational style that serves as a step-by-step guide for those who aspire to become CEOs and develop essential character traits, experience, and skills required of the role.

Change management is a myth. What worked for leaders in the past can't guide us into the future, and adapting at today's rapid pace of change can't be achieved with traditional business methods. Just "going faster" is no longer enough. What if you had the secret to unleashing greater potential, productivity, and profits that flow with change instead of chasing it?

"Blueprint for Building a Successful Brand" by Arthur Harrison is an essential guide for creators, influencers, startups, and businesses aiming to navigate the complex world of brand-building in the digital age. This book provides listeners with actionable insights into crafting a compelling brand identity, positioning themselves in a competitive market, and creating meaningful connections with their audiences.

Ken Blanchard, a highly respected figure in the fields of leadership and business, invites you into the world of influence through his extensive career insights in this inspirational leadership book.

Worried about time constraints or state-specific information? With time-saving strategies and customized guidance, you can overcome hesitation and start seeing results. This book demystifies the complexity with practical, up-to-date, and state-specific insights tailored to your needs–with no legal jargon, just actionable steps.

The future is an uncertain, uncomfortable prospect for employees, employers, and society at large. A flurry of unprecedented events have proven that, despite what some politicians and economists may tell us, the future is not set in stone. In light of this uncertainty, The Future Starts Now looks toward the various innovations and technologies that may shape our future. Authors Theo Priestley and Bronwyn Williams have brought together the world's leading futurists to articulate and clarify the current trajectories in technology, economics, politics, and business.

Imagine contributing to one of the most pressing challenges of our time: fostering inclusive, equitable, and diverse environments. Voices Unheard equips you with tools to make a real difference in every part of your life. For leaders, allies, and advocates, this guide offers actionable steps to turn intentions into impactful actions.

50 Things to know When Becoming Successful, by Merylee Sevilla, offers an approach to uncovering and demystifying the life lessons and expectations we have grown up believing will set us on our path to greatness and success.

Unleash the power of words to sell.It's easier to attract potential customers and persuade them to buy when you understand your audience and respect the nuances of language. Discover how to select tone, details, imagery, numbers, facts, verb tenses, punctuation, pronouns and more to create rapport and inspire an opt-in, an inquiry or a sale.

You have spent some time learning all the skills it takes to be a good cop, deputy, agent, or civilian member of a law enforcement agency. You have proven yourself on the front lines. You relied on tools such as protective instruments, defensive tactics, handcuffs, firearms, and your experience. In short, you've been a superhero. To successfully transition from superhero to supervisor requires a new set of tools and skills: soft skills.

The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our "digital breadcrumbs" - from job postings, to online news, social media, online ad spends, and more.

This audiobook is quite unlike any other. It applies ancient approaches to human types but draws them through to the present day in a vivid and surprisingly accurate way. Once you find yourself, it will become immediately apparent how different you are from other people, and what it is going to take to get along with them better in all walks of life. The Art of Reading People is nothing short of a cheat’s guide to getting on with humanity, and getting the best out of your time here on earth.

You have a vital mission as a sales professional: to generate revenue for your company and ensure its continued success. But in today’s selling landscape, buyers are more educated than ever. You need a way to cut through the noise and navigate new complexities.

The Five Insights of Enduring Leaders hits at the heart of leadership challenges in the new world. It is a must-listen for every corporate leader and all who aspire to be. More than a book, The Five Insights is a life-changing experience, a "how to", that includes inspiring personal examples and compelling best practices from the top leaders in business today. Straightforward and clear-cut, The Five Insights is a practical guide to developing the essential character traits or insights necessary to become a great, enduring leader.

Growth Without Limits: Actionable Insights for Small Business and Remote Success is a comprehensive guide designed to empower small business owners, entrepreneurs, and remote workers to navigate the modern business landscape confidently. From ideation to scaling, this e-book provides practical tools, strategies, and insights for achieving sustainable growth while maintaining a healthy work-life balance. Written in an approachable, easy-to-understand style, Growth Without Limits: Actionable Insights for Small Business and Remote Success covers key topics for success in today’s fast-paced world.

In this program available exclusively on audio, Stephen Covey expands on the principles set forth in his best seller, The 7 Habits of Highly Effective People. In The Power of the 7 Habits, Covey provides valuable insights that will deepen our understanding of the habits and allow us to make them part of our daily lives. The next step on the ever-evolving road to personal and professional fulfillment, The Power of the 7 Habits will help us to achieve our goals.