Business Presentation

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

Top speechwriter Simon Lancaster explains that the secret of brilliant communication is all about making connections. Whether in speech or in writing, at a networking event or in an email, at work or at home, the best communicators find ways of connecting with their audiences. More than that, they are able to connect the personal with the universal, the past with the present, the abstract with the everyday, the visual with the verbal, the moral with the mundane.

Toastmaster's Secret is a complete guide to get the maximum leverage out of the Competent Communicator program. Based on experience of a committed toastmaster who has taken effort to create speeches as suggested by the manual, this step-by-step guide shows you how to craft speeches. It has explanation on selection of topics, delivery preparation, and much more.

Get our prospects to make a "yes" decision immediately...even before our presentation begins! Closing at the end of our presentations creates stress for us and our prospects. We hate the feeling of pushing for a final decision at the end of our presentation. Now we can confidently give our presentations without the pressure of trying to convince our prospects. Why? Because our prospects already want what we offer.

The most successful entrepreneurs are never satisfied with the status quo. They're always looking for opportunities to push beyond the boundaries of their industry and marketplace, into new territories where they can use their unique skills to create increasing value for their desired audience. Break free from competition, and, instead, collaborate with other 10x achievers to create totally "free zones" where no one else has yet ventured and growth is unlimited. This is the essence of entrepreneurism.

Hands shaking? Mind blank? That familiar dread before speaking to a crowd? You're not alone – 75% of people share that fear. But what if speaking to THOUSANDS could feel as natural, as connecting, or talking to ONE trusted friend? This isn't about some rare, inborn talent. Many legends, from Gandhi to Buffett, battled intense shyness. They didn't avoid the stage; they discovered how to own it, and so can you. This guide provides strategies to conquer fear, connect with your audience, and see public speaking as an opportunity to reach, motivate, and inspire.

Why are women so often overlooked and underpaid? What are the real reasons men get raises more often than women? How can women ask for - and actually get - the money, the job, the recognition they deserve? Prompted by her own experience as cohost of Morning Joe, Mika Brzezinski asked a wide range of successful women to share the critical lessons they learned while moving up in their fields. Power players such as Facebook's Sheryl Sandberg, Senator Elizabeth Warren, Harvard's Victoria Budson, comedian Susie Essman, and many more shared their surprising personal stories.

Running Effective Meetings For Dummies shows you how to plan, guide, and run a great meeting, whether you're doing it face-to-face, fully virtual, or a combination of both. Authors Dr. Joseph Allen, industrial and organizational psychologist, and Emmy-award winning communications expert Karin Reed team up to walk you through the steps you need to take to make your next meeting your best one yet.

In Business Spotlight Audio 2/2024 für Februar hören Sie Artikel und Interviews aus der Welt des Business-Englisch. Mit Übungen verbessern Sie Ihre sprachlichen und kommunikativen Kompetenzen. In „Business Skills“ erfahren Sie, wie Sie eine starke Präsentation vorbereiten, und in „Career Coach“, wie sich unternehmerische Werte auf die Kultur eines Teams auswirken. Sie hören von einer innovativen Klimaanlage, die effizienter als bisherige Geräte und ohne schädliche Kühlmittel funktioniert, und Meinungen dazu, ob der Einsatz künstlicher Intelligenz zu einem stärkeren Einkommensgefälle führt.

After the speech has been written, the practice has been done, all that is left is for you to actually present your speech to the audience. It goes without saying that this can be one of life's biggest challenges! As long as you are taking the time to create and practice a speech, you sure want the speech to make an impact on your audience. You want to be able to deliver a great speech.

From prominent communication coach Frances Cole Jones comes this indispensable guide in which anyone can learn how to make a spectacular impression in all aspects of their work life - from giving top notch presentations to dazzling a client to wowing at cocktail parties. It's the go-to handbook for achieving success by making a lasting impression.

Facilitating with Ease! has become the go-to handbook for those who lead meetings, training, and other business gatherings. Packed with information, effective practices, and invaluable advice, this book is the comprehensive handbook for anyone who believes meetings should be productive, relevant, and as short as possible. Dozens of exercises, surveys, and checklists will help transform anyone into a skilled facilitator, and clear, actionable guidance makes implementation a breeze.

In Storytelling Made Easy, legendary Hollywood script consultant and story expert Michael Hauge will guide you to simply and easily apply the story principles he has learned and developed over the last 40 years to your own live, written and recorded presentations.

You believe in a good idea. You know it could make a crucial difference for you, your organization, your community. You present it, hoping for enthusiastic support. Instead, you get confounding questions, inane comments, and verbal bullets. Before you know what’s hit you, your idea is dead, shot down. It doesn’t have to be this way, say John Kotter and Lorne Whitehead. In Buy-In, they reveal how to protect good ideas and win the support needed to deliver valuable results.

Everyone recognizes leaders with "presence." They stand out for their seemingly innate ability to command attention and inspire commitment. But what is this secret quality they exude, exactly? Executive and CEO coach Kristi Hedges demystifies this elusive trait, revealing that leadership presence is the intersection of outward influencing skills and internal mental conditioning. Using her I-Presence model, the author shows how anyone-regardless of position or personality-can strengthen their impact.

Negotiation is one skill everyone needs in order to get more of what they want - to sell more, to keep costs down, to manage better, to strengthen relationships - to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships. This indispensable guide covers all you'll ever need to know about negotiating.

You know those subtle tricks your coworkers are all guilty of? The constant nodding, pretend concentration, useless rhetorical questions? These tricks make them seem like they know what they're doing when in fact they have no clue. This behavior is so ingrained, so subtle, and so often mistaken for true intelligence that identifying it, calling it out, or compiling it into an exhaustive digest has never been attempted. Until now.

Michael Gelb’s techniques will help you clarify and shape your message so that your audience - no matter how big or small, in person or virtual - will care about it. Once the message is clear, he teaches you how to convey it in memorable, creative, and effective ways. Gelb shows that public speaking is a skill anyone can learn and enjoy. Mastering the Art of Public Speaking will guide you to rediscover your natural gift for communication while strengthening confidence and presence.

Every time we give a speech, we all want the same thing to happen: We want to change the world. However, in order to do that, we are going to have to find ways to connect with our audience. The challenge we are facing is that it turns out this is not an easy thing to do.

Leaders must earn the license to lead. Not by expertise, authority, or title alone, but by influence. In Communicate to Influence, you will learn the secrets of the Decker Method - a framework that has been perfected over the past 36 years. Ben and Kelly Decker add fresh insights to these proven principles so you can ignite change and inspire action.