Computer Business

In "Sponsor Magnet," sponsorship expert Justin Moore reveals the exact frameworks he uses to help creators transform their influence into predictable income through brand partnerships. This isn't another vague "build your personal brand" guide – it's your practical roadmap to landing and executing your dream sponsorships.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

In a world where AI is revolutionizing every industry, there's a thin line between those who thrive and those who fall behind. This exclusive three-audiobook bundle is your access key to the AI winners' club. This isn't just about “using ChatGPT and AI”—millions of people do that. It's about mastering it completely, turning it into a money-making machine that works 24 hours a day, 7 days a week, even while you sleep.

FinOps brings financial accountability to the variable spend model of cloud. Used by the majority of global enterprises, this management practice has grown from a fringe activity to the de facto discipline managing cloud spend. In this book, authors J. R. Storment and Mike Fuller outline the process of building a culture of cloud FinOps by drawing on real-world successes and failures of large-scale cloud spenders. Complete with a road map to get you started, this revised second edition includes new chapters that cover forecasting, sustainability, and connectivity to other frameworks.

In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.

In Untangling AI, founder and Chief AI Officer at Multiplai Tech, Matt Kesby, delivers an incisive roadmap for business leaders interested in assessing where their companies stand in the AI adoption lifecycle and where they want to go. Kesby explains how to rethink your current operational model and how to replace traditional workflows with AI-powered decision-making and execution.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue”—an icon. And yet over the years, IBM has gone through both failure and success. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative history, James Cortada tells the story of one of the most influential American companies of the last century.

As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative 20 years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it.

For years, consumers have been promised a simple, carefree digital future. We could live, work, learn, and play from the comforts of our homes, and have whatever we desire brought to our door with the flick of a finger. Instant communication would bring us together. Technological convenience would give us more time to focus on what really mattered. When the pandemic hit, that future transformed into the present, almost overnight. And the reviews aren't great.

Microsoft President Brad Smith operates by a simple core belief: When your technology changes the world, you bear a responsibility to help address the world you have helped create. This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. While sweeping digital transformation holds great promise, we have reached an inflection point. The world has turned information technology into both a powerful tool and a formidable weapon.

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

“Kill it with fire”, the typical first reaction to a legacy system falling into obsolescence, is a knee-jerk approach that often burns through tons of money and time only to result in a less efficient solution. This book offers a far more forgiving modernization framework, laying out smart value-add strategies and proven incremental techniques that work equally well for ancient systems and brand-new ones.

Do you wish to learn how to hack? Has your personal space or business been under cyber attack? You wish to learn how these things work so that you can protect yourself, your family and your business from all the forms of these cyber attacks? Well if so, then you’re in luck! Because this book is a comprehensive step by step beginners guide to learn ethical hacking with Kali Linux and use it to protect yourself from cyber attack.

Step into the transformative world of Artificial Intelligence with this exclusive book bundle featuring Unlock AI for Beginners and Understanding Generative AI for Business Leaders. Whether you're exploring AI for the first time or seeking strategic insights for your business, this bundle provides everything you need to embrace AI with confidence.

Découvrez "Libérer la Puissance Commerciale de l’IA avec une Efficacité de Niveau Supérieur", le guide ultime pour transformer les entreprises à l’ère du numérique grâce à l'intelligence artificielle (IA). Ce livre captivant dévoile les mystères de l'IA, explorant ses multiples facettes, des simples applications quotidiennes aux avancées technologiques révolutionnaires. Abordez les diverses utilisations de l’IA dans divers secteurs, bien au-delà de la technologie.

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

Are you an entrepreneur or business leader, feeling overwhelmed by AI assistants, chatbots, machine learning, Agentic AI and the surge of Large Language Models, but don’t know how to make them work for your business? What if you could have repetitive and time-consuming tasks managed by Artificial Intelligence—freeing you, your team and your business to focus on innovation, strategic thinking, and next-level customer experiences? Whether you’re a total beginner or already know some AI basics but haven’t explored AI agents deeply, this book will guide you.

Understanding AI technology is just the beginning. Leaders must understand how to employ power skills to elevate how humans interact—with one another and with AI. Critical thinking, leadership, conflict management, stakeholder engagement and other power skills are essential in all projects. AI-Powered Leadership aims to empower leaders to navigate the complexities of the AI-driven world by developing human competencies and integrating them with AI capabilities, fostering a balanced, innovative, and ethically sound leadership approach that drives sustainable success.

Benefits of listening to this book: Discover how to use AI ChatGPT to create engaging content, market products, and increase productivity.