Economic Sociology

Evolving from the premise that customers have always behaved more like cats than Pavlov's dogs, Waiting for Your Cat to Bark? examines how emerging media have undermined the effectiveness of prevailing mass marketing models. At the same time, emerging media have created an unprecedented opportunity for businesses to redefine how they communicate with customers by leveraging the power of increasingly interconnected media channels.

Paul Robert digs down to the economic roots of the problem, shows how it has metastisized to affect every facet of our lives and our ability to navigate the future. In clear, cogent prose that mixes illuminating analysis and vibrant reporting, Roberts not only tells the fascinating story of how the impulse society came to be, but shows how, perhaps, a healthier society may still be possible.

From Wall Street to the West Coast, from blue-collar billionaires to blue-blood fortunes, from the Google guys to hedge fund honchos, All the Money in the World gives us the lowdown on, among other things: the all-time richest Americans, who made and lost the most money in the past 25 years, the fields and industries that have produced the greatest wealth, the biggest risk takers, the most competitive players, the most wasteful family feuds, the trophy wives.

These stories are about the people who make our lives run every day—and yet we barely think of them. Laskas spent weeks in an Ohio coal mine and on an Alaskan oil rig; in a Maine migrant labor camp, a Texas beef ranch, the air traffic control tower at New York’s LaGuardia Airport, a California landfill, an Arizona gun shop, the cab of a long-haul truck in Iowa, and the stadium of the Cincinnati Ben-Gals cheerleaders. All are part of hidden America, and you will be amazed by what Laskas tells you about them.

In recent years, we've been rocked by a series of economic jolts, and all of them seemed to revolve around finance. And the most recent, the American mortgage meltdown, has sent shock waves around the world. Managed by the Markets offers an illuminating account of how finance has replaced manufacturing at the center of the American economy over the past three decades, explaining how the new finance-centered system works, how we got here, and what challenges lay ahead.

Rationing: It’s a word and idea that people often loathe and fear. Health care expert Henry Aaron has compared mentioning the possibility of rationing to "shouting an obscenity in church". Yet societies in fact ration food, water, medical care, and fuel all the time, with those who can pay the most getting the most. As Nobel Prize-winning economist Amartya Sen has said, the results can be "thoroughly unequal and nasty". In Any Way You Slice It, Stan Cox shows that rationing is not just a quaint practice restricted to World War II memoirs and 1970s gas station lines. Instead, he persuasively argues that rationing is a vital concept for our fragile present.

In their personal lives, people consider it essential to separate economics and intimacy. We have, for example, a long-standing taboo against workplace romance, while we see marital love as different from prostitution because it is not a fundamentally financial exchange. In The Purchase of Intimacy, Viviana Zelizer mounts a provocative challenge to this view.

For the past three decades, America has steadily become a nation of haves and have-nots. Our incomes are increasingly unequal. This steady growing apart is often mentioned as a troubling indicator by scholars and policy analysts, though seldom addressed by politicians. What economics Nobelist Paul Krugman terms "the Great Divergence" has till now been treated as little more than a talking point, a rhetorical club to be wielded in ideological battles. But this Great Divergence may be the most important change in this country during our lifetimes.

A Washington Post reporter's intimate account of the fallout from the closing of a General Motors assembly plant in Janesville, Wisconsin - Paul Ryan's hometown - and a larger story of the hollowing of the American middle class. This is the story of what happens to an industrial town in the American heartland when its factory stills - but it's not the familiar tale. Most observers record the immediate shock of vanished jobs, but few stay around long enough to notice what happens next, when a community with a can-do spirit tries to pick itself up.

The Age of Awakening tells India's economic story since the country gained independence. It unfolds a tale of titanic figures, colossal failures, triumphant breakthroughs, and great moral shortcomings. Weaving together vivid history and economic analysis, this book makes for a gripping narrative.

On 1 July 2017, Goods and Services Tax (GST) became a reality. The government hailed it as the biggest tax reform of independent India which would herald a new freedom for the nation and unify it with 'One Nation One Tax'. In this book, well known economist Arun Kumar explains the reality behind GST. Known for not pulling any punches, the author explains why GST is a double-edged sword for the common man, why it will increase inequality across sectors and regions, why it will hurt small businesses - everything the government does not want you to know.

For millenniums, the elites have had access to knowledge that was out of bounds from the common folk. The knowledge was only known by those at the top of ruling hierarchy and was passed down to the next generation only. This knowledge enabled them to continue being at the top of hierarchy and rule those who are beneath them, establishing their stronghold over positions of power and influence. Ninety percent did not know anything about them and speculated about their lives and ideologies. They pondered and thought of conspiracy theories.

The best educated and most prosperous have the most stable families, while working class families have seen the greatest increase in relationship instability. Why? The book provides the answer: greater economic inequality has profoundly changed marriage markets, the way men and women match up when they search for a life partner. It has produced a larger group of high-income men than women; written off the men at the bottom; and left a larger group of women with a smaller group of comparable men...

O Marxismo Desmascarado reúne a transcrição das nove palestras ministradas, em 1952, por Ludwig von Mises na Biblioteca Pública de São Francisco. Em seu característico estilo didático e agradável, o autor refuta as ideias marxistas em seus aspectos históricos, econômicos, políticos e culturais. A crítica misesiana ressalta não apenas os problemas econômicos do marxismo, mas, também, discute outras questões correlatas a esta doutrina, como a negação do individualismo, o nacionalismo, o conflito de classes, a revolução violenta e a manipulação humana.

The growing wealth inequality continues to dominate headlines. The divide between the haves and have nots in America is increasingly political and tensions are rising. On one side, the wealthy wield power and advantage, keeping the system operating in their favor, all while retreating into enclaves that separate them further and further from the poor and working class.

A ralé brasileira: quem é e como vive, clássico do pensamento social brasileiro, confere visibilidade à “ralé brasileira”, uma “classe social” jamais percebida enquanto “classe” entre nós, ou seja, nunca percebida como possuindo uma gênese social e um destino comum, e vista apenas como “conjuntos de indivíduos” carentes ou perigosos. Com base em uma profunda e consistente pesquisa empírica, este audiolivro procura recontar, na dimensão da vida cotidiana, o drama existencial e familiar dos tipos sociais mais encontrados na ralé brasileira.

Examinando retórica, normas políticas, literatura popular y las teorías científicas a lo largo de 400 años, Nacny Isenberg rechaza las suposiciones sobre la sociedad libre de clases de Estados Unidos, donde la libertad y el trabajo duro te garantizan una verdadera movilidad social. Los blancos pobres miserables y sin tierra han existido desde la época del primer asentamiento colonial británico hasta los actuales "hillbillies".

한국은 전 세계가 놀랄 정도로 가파른 성장을 거듭해오며 선진국 반열에 들어섰다. 그러나 선진국 대한민국의 환호 뒤에는 수많은 사회적·경제적 약자의 희생이 놓여 있다. 문재인 정부의 공직자로 활동한 저자는 '사회권 보장'을 통해 그동안 소외돼온 약자층에 진 '빚'을 갚아야 한다고 주장한다. 그래야만 선진국 반열에 오르기 위해 '가불'했던 '빚'을 갚고 지속 가능한 선진국이 될 수 있다.

From the origins of consumerism to the evolution or revolution associated with consumerism in healthcare, this audiobook is a reflective depiction of the past, present, and future of healthcare as it empowers the consumer (patient). The Impact of Autonomy and Consumerism in Healthcare navigates the changing healthcare landscape, navigating some of these changes and what they mean not only for healthcare delivery but for providers, suppliers, and consumers.

Der Traum einer Gesellschaft, in der jeder die gleichen Chancen hat und ohne materielle Sorgen sein Glück suchen kann, ist vorbei. Die Schere zwischen Arm und Reich klafft in Deutschland immer weiter auseinander. Die breite Mittelschicht, die einst unser Land gekennzeichnet und unsere Gesellschaft getragen hat, erodiert. Die Krisen der letzten Jahre haben diesen Trend verstärkt und die Politik will oder kann nicht gegensteuern.