Entrepreneurship Small Business

Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale. You are the product. Before you know it, you have built your own prison of clients who want constant meetings, phone calls, email requests, and they expect miracles.

Since the Industrial Revolution, much of human history has revolved around conquering Nature. But just as species have been hunted to extinction and forests have been leveled to create farmland and factories, the wildness inside you, too, has been suppressed. You’ve been taught that your wildness is unsafe. You’ve distanced yourself from the untamed parts of your soul: your creativity, your prolific ideas, your truest life. But to become the business owner you long to be, you need to unleash your wildness.

Even if you don't know anything about cooking or running a business, you might still have a great idea for a restaurant - and this handy guide will show you how to make your dream a reality. If you already own a restaurant, but want to see it get more successful, Running a Restaurant for Dummies offers unbeatable tips and advice for bringing in hungry customers. From start to finish, you'll learn everything you need to know to succeed.

Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results.

Great nonprofits spend as much time working with institutions outside their four walls as they do managing their internal operations. They use the power of leverage to become greater forces for good. This landmark book reveals the six powerful practices of 12 high-impact nonprofits and tells their compelling stories.

Wir leben in einer technologischen Sackgasse. Zwar suggeriert die Globalisierung technischen Fortschritt, doch das vermeintlich Neue, sind vor allem Kopien des Bestehenden. Thiel, Peter, Silicon-Valley-Insider und in der Wirtschaftscommunity bestens bekannter Innovationstreiber ist überzeugt: Globalisierung ist kein Fortschritt, Konkurrenz ist schädlich und nur Monopole sind nachhaltig erfolgreich. Er zeigt: Wahre Innovation entsteht nicht horizontal, sondern sprunghaft - from Zero to One.

Transform your organization using AI-driven solutions with Microsoft 365 Copilot Adoption: A Practical Guide for Business Leaders and Consultants. This book draws on real-world case studies and insights from Microsoft’s early adopters to provide a practical framework for successful AI integration. It emphasizes the importance of leadership alignment, cultural readiness, and continuous skill development, equipping listeners with the mindset and methods needed to foster innovation and efficiency in an AI-driven workplace.

In this sharp and controversial international best seller, an award-winning economist debunks the pervasive myth that the government is sluggish and inept, and at odds with a dynamic private sector. She reveals in detailed case studies that the opposite is true: The state is, and has been, our boldest and most valuable innovator. Denying this history is leading us down the wrong path. A select few get credit for what is an intensely collective effort, and the US government has started disinvesting from innovation.

In Declare War on Yourself, you will learn how to get your act together, fix your problems, become more mature, make better decisions, and improve your mindset to make your life easier and more fulfilling.

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This is not a book by designers for designers; this is a book for creative leaders seeking to infuse design thinking into every level of an organization's products or service to drive new alternatives for business and society.

Feeling overwhelmed by the daily grind of running your small business? You pour your heart into it, but endless tasks and constant pressure leave you exhausted — wondering if there's a smarter way. Meanwhile, Artificial Intelligence looms large — seemingly complex, expensive, and reserved for big players… or is it? The AI Edge by Rowan Sterling is your jargon-free, practical playbook to transform how you work. It's designed specifically for ambitious small business owners ready to reclaim time, boost efficiency, and compete smart in today's AI-powered world.

“Pay attention.”—Jason Fried A revolutionary roadmap for building startups that go the distance Now more than ever, you don’t need a fancy office, Ivy League degree, or millions of dollars in venture capital to launch a business that matters for the communities you care most about...

The Amazon FBA wholesale business is a lucrative eCommerce investment opportunity. However, if you follow the instructions in the correct order, you'll have a better chance of making money. Find out how to become an amazing wholesale seller within the Amazon FBA domain and efficiently fulfill orders to become a wealthy reseller within the AMZ marketplace.

You don’t need 100 rental properties for short-term rental success. Profitable Properties is about doing more with less. It’s about maximizing the ROI from each real estate investment. Written by a prior Airbnb employee, Superhost, guest of 2,000+ nights on Airbnb, and author of best-seller Optimize YOUR Bnb, Profitable Properties is an all-in-one guide for new and existing short-term rental owners and real estate investors. Other books talk about basics, but not Profitable Properties. Daniel Rusteen is intimately familiar with Airbnb and teaches you the details you need to optimize.

Most entrepreneurs are fixated on their competition and on external conditions they can’t control. To them, cash flow is a constant source of worry. What they don’t realize is that their success isn’t actually about them at all. It’s about who they can create value for and what those people aspire to. Entrepreneurs who know exactly how they create value can cross over a line where cash flow becomes certain and the model they’ve created continually improves. Once you reach this point, you become totally confident that your cash flow will always be predictable.

Ever wonder why some game companies succeed while others fail? This book explains why. Game industry veteran Kim Nordström spent two years interviewing over 100 of the industry's most successful founders, CEOs, and leaders, about lessons learned and wisdom gained from their biggest wins and most disastrous failures.

Many companies worry that expanding into emerging markets is a risky—and even dangerous—move. Professors Viva Ona Bartkus and Emily S. Block see things differently. They argue that by entering markets in the world's frontline regions—areas stuck in cycles of violence and extreme poverty—businesses can actually create stability and expand opportunity for communities and corporations alike.

Trevor Blake built three successful startups and sold them for more than $300 million. Now he's written a complete instruction manual that covers everything the budding entrepreneur or existing business owner needs to know to build the career or business of their dreams. Unlike the many theoretical guides out there, this is a practical handbook based on Blake's wildly successful in-the-trenches experience.

The definitive account of India’s biggest start-up that redefined ecommerce, entrepreneurship and the way we shop and live.

Los principios, modelos y sistemas que Víctor Hugo Manzanilla comparte en Emprendedor, conquista el arte de los negocios, son oro molido porque son prácticos y comprenden conocimiento adquirido por el autor en su amplia trayectoria como emprendedor en serie y ejecutivo de empresas Fortune 500, además de que son acompañados con ejemplos con los que el lector puede fácilmente identificarse, algunos de su propia experiencia en el mundo empresarial.