First Business

The familiar adage that “It’s a jungle out there” applies to sellers and sales organizations now more than ever. Competitors are hungry for business; decision makers are wary of change; and the market is crowded with products and services that are barely distinguishable from one another. Meanwhile, the tried-and-true sales methods of the past are simply no longer effective in a world where customers aren’t sure whom to trust.

In this compact business management audiobook, Mac Anderson and Tom Feltenstein take the listener through every step of change - from realization that change is a good thing, to implementing that change in every department, across all channels. Change Is Good...You Go First will facilitate and champion change in any working environment and comes in an easily digestible format, including well-organized lists and objectives to help your team achieve its goals.

Imagine if you could start your dream business, work from home, and make a real difference in people's lives. When you become a life coach, all of this is possible. The authors of Make Money as a Life Coach get it. They know what it’s like to navigate the world of online business and coaching. After considerable learning and several wrong turns, they’ve both gone on to create successful coaching businesses.

Ray Zinn founded his semiconductor company without venture capital and ran it for 37 years, 36 of them profitably - an enviable record. He went blind weeks before his company went public, yet he led it for another 20 years. Tough Things First, the distillation of Zinn's astonishing career as CEO of Micrel, is a comprehensive, inspirational head-to-toe training program for entrepreneurs and leaders.

Just when you're starting to figure out this parent thing, wham, your leave is over. Take a deep breath, you'll get through it. The first few weeks and months as a working parent are hard, but they can be truly affirming, too. People want to see you succeed, they'll support you if you ask, and you'll find you have energy stores and resources you didn't know existed. You can make great strides forward in your career as a new parent. Succeeding as a First-Time Parent can help.

Have you ever thought about what it takes to be the best version of yourself? Do you need to find your dream job, have an Eat Pray Love kind of holiday, or meet your soulmate? Being the best version of yourself is more of a journey than a means to an end. The difference between who you were five years ago and who you are now has a lot to do with the experiences you have gathered in the past five years. Similarly, the difference between who you are now and who you will be in the next five years will also have a lot to do with the experiences you gather going forward.

Want to grow herbs and give your family an enormous health head-start, but you don’t know how to begin? Looking for a cost-effective way to proactively promote health and wellness naturally, without relying on the pharmacy? Then learn to grow your own medicine in five easy steps.

“How much should I charge?!” It’s the question that confuses so many self-employed women. Millions of women do not understand how to price their services correctly—and end up undercharging and earning less than they deserve.

Selling technology to businesses can be one of the most rewarding careers, but getting started can be hard. Most knowledge is gained through word of mouth, and it can take years to learn how to perform well and consistently hit your target. In this how-to guide, you'll be introduced to the "sales flywheel", where Charlie Cowan will share his 20 years of technology sales experience and walk you through the external and internal tasks that combine to deliver a successful sales process.

Everything you've ever wanted to know about publishing but were too afraid to ask is right here in this funny, candid guide by acclaimed author Courtney Maum. Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book has over 150 contributors from all walks of the industry, including internationally best-selling authors Anthony Doerr, Roxane Gay, Garth Greenwell, Lisa Ko, R. O. Kwon, Rebecca Makkai, and Ottessa Moshfegh, alongside cult favorites Sarah Gerard, Melissa Febos, Mitchell S. Jackson, and Mira Jacob.

Advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. Filled with fascinating case studies, entertaining stories, and engaging insights, the book examines the true essence of what makes a company a challenger brand, unveils how successful challengers of all sizes use culture to create extraordinary brand distinction, and finishes with a detailed blueprint for building your own transcendent culture.

Between the constant pressures of job performance and demands on your time, it’s easy to lose sight of your values, letting them shift out of alignment. Those simple misalignments are keeping you from feeling joyful and fulfilled.

In The First Five, Patrick brings to light the realities of teaching, especially in the first five years. He immerses you in his world with personal stories that lead to lessons, questions, and exercises to help you reflect on your own journey. If we want to make a long-lasting impact, we need to know more than just what to do; we need to start sharing our stories, not just our strategies. The work we do together throughout this book and beyond will leave you feeling hopeful, empowered, and challenged. No matter where you start, know that this work is ongoing.

From humorous to unbelievable stories, the author takes the listener on a journey of mostly true stories into the sometimes-crazy life of a car guy. With lessons learned from either a sales, or management, point of view, each story concludes with a "moral of the story" to bring home lessons that can be applied in different areas of daily business life.

Winning new customers is the number one challenge 80 percent of entrepreneurs face—and a big reason half of small businesses fail within five years. In Buyer First, Carole Mahoney—who once struggled to pay bills and is now a top sales coach and influencer—says the reason so many of us are bad at selling is, well, we think selling is bad. Mahoney shares her revolutionary sales-success formula that draws on data from 2.2 million professional sellers, plus solid research on the psychology of decision-making and behavior change

Change-Friendly Leadership: How to Transform Good Intentions into Great Performance is a simple affirmation that successful organizational change involves - requires, in fact - the active, willful participation of the people affected by the change. In the change approach prescribed here, the friendly factor is not just a play on words; it is the very foundation for effectively engaging people's heads, hearts, and hopes.

Coral Mujaes, emprendedora exitosa y líder en el mundo de los negocios, te explica con claridad y contundencia lo que debes saber sobre la psicología del dinero, la importancia de estar enfocada en tus objetivos y cómo, a través de la disciplina férrea, la destreza y liberar tu potencial, puedes crear riqueza económica. Además, te indica el camino más útil para estructurar un Negocio de Poder, explotar al máximo el marketing y consolidarte como una insuperable vendedora shark.

This book is based on research in the field and designed for leaders in sales and management who want to dramatically increase their skills along with their odds of exceeding their quota, year after year. Whether you are aspiring to be in sales, new to sales, or a seasoned sales pro, Level Five Selling will give you the tools and processes you need to develop and grow.

The First 30 Days reveals the nine principles of change that will revolutionize how you face transition times. With real-life stories, practical exercises, and inspiring action points, this book teaches the skills you need to face or make any change in your life.

In The Extra 2%, financial journalist and sportswriter Jonah Keri chronicles the remarkable story of one team's Cinderella journey from divisional doormat to World Series contender. By quantifying the game's intangibles, they were able to deliver to Tampa Bay an American League pennant. This is an informative and entertaining case study for any organization that wants to go from worst to first.